thejeromydiaries

Princy Mascarenhas | haircare & beauty | Toronto 🇨🇦

1,877 Posts

20,407 Followers

3,326 Following

Bio

🤎 just a 5’2 brown girl, oversharing 🤭
🧴 haircare obsessed: building @maiewaybeauty
💋 brown skin makeup
👗 attainable fashion
🛍️ hair oil ⬇️

https://www.maieway.com/products/maieway-pre-wash-hair-oil

Contact & Details

thejeromydiaries@gmail.com

Brand Collaboration Assessment

Overall Suitability

HIGH

✓ Safe for most brands

Brand Safety

8/10

✓ Excellent

Collaboration Ready

✓ YES

Open to partnerships

Controversy Risk

LOW

✓ Clean content

✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.

Audience Analytics

Age Demographics

Gender Distribution

Top Cities

Ethnicity Distribution

Language Distribution

Language data not available

Key Metrics

85.0%

Audience Credibility

7,620

Avg Reach

Posting Frequency

0.1

Posts/Week

0.21%

Last 8 Posts Avg

0.18%

Last 10 Posts Avg

24.89%

Last 24 Posts Avg

declining

Hashtags Word Cloud

Mentions & Collaborations

@tymo_fashiontech

1 time

Total Eng.

1,00,357

Avg/Post

1,00,357

@gigglingpotato

2 times

Total Eng.

342

Avg/Post

171

@vasudhajourno

1 time

Total Eng.

222

Avg/Post

222

@thezeniairani

1 time

Total Eng.

222

Avg/Post

222

@sonakshiiiiiiii

1 time

Total Eng.

222

Avg/Post

222

@deeburman

1 time

Total Eng.

222

Avg/Post

222

@deenadechamma

1 time

Total Eng.

222

Avg/Post

222

@vasanticosmetics

2 times

Total Eng.

148

Avg/Post

@narsissist

3 times

Total Eng.

141

Avg/Post

@whistlerbungee

1 time

Total Eng.

131

Avg/Post

131

@lululemon

1 time

Total Eng.

131

Avg/Post

131

@hellobc

1 time

Total Eng.

131

Avg/Post

131

@gowhistler

1 time

Total Eng.

131

Avg/Post

131

@dailyviewbc

1 time

Total Eng.

131

Avg/Post

131

@dailyhivevancouver

1 time

Total Eng.

131

Avg/Post

131

Showing top 15 of 50

Collaboration Readiness Assessment

Overall Readiness Score

94%

94/100

EXCELLENT

Recommendation

Highly recommended for brand collaborations. Strong safety profile and engagement metrics.

Brand Safety & Pricing

Brand Safety

8/10

Est. Post Price (CPV range)

₹1,50,800 – ₹10,55,598

15,07,997 views × ₹0.1–₹0.7 per view

Sentiment

Positive

Content Safety

Political Content

0.0%

✓ Low Risk

Religious Content

0.0%

✓ Low Risk

✓ Safe for Brands

Collaboration Readiness

Willingness

Ready

Past Collabs

@maiewaybeauty, @narsissist, @vasanticosmetics, @marcjacobsbeauty, @sephoracanada

Engagement Rate

20.83%

Evaluation Factors

Brand Safety

8/10

Points: 24/30 excellent

Political Content

0.0%

Points: 20/20 excellent

Religious Content

0.0%

Points: 20/20 excellent

Willingness to Work

Yes

Points: 15/15 excellent

Past Collaborations

Yes

Points: 10/10 excellent

Engagement Rate

20.83%

Points: 5/5 excellent

Product Category Suitability

Beauty

10/10

✓ Excellent

Fashion

8/10

✓ Excellent

Travel

6/10

○ Good

Tech

5/10

○ Good

Fitness

4/10

- Fair

Food

3/10

- Fair

Complete Analysis Data

Influencer Info

Name Princy Mascarenhas

Age 30 yrs

Gender Female

Category Digital creator

Content Type Beauty tutorials, lifestyle vlogs, product reviews

Brand & Pricing

Brand Safety 8/10

Est. Price (CPV) ₹1,50,800 – ₹10,55,598

Sentiment Positive

Audience

Interests Haircare, beauty products, makeup tutorials, fashion, lifestyle blogging

Income Level Middle to upper-middle class

Post Performance Timeline

Engagement Over Time

Likes

Comments

Engagement %

Posts (24)

Open

❤️ 26 💬 3

thiccc because I use a pre-wash hair oil every week 👏🏼 @maiewaybeauty strengthening pre-wash has in...

#hairoil #healthyhair #lowporosityhair

Feb 10, 2026

Open

❤️ 24 💬 0

Hello 💚 START HERE if you’re new here. My name is Princy Mascarenhas, a Toronto-based beauty & life...

#brownskinbeauty #torontocreators #toronto

Feb 05, 2026

Open

❤️ 27 💬 1

it was dramatic 🤭 this was the first ever hair oil batch we made 💚 there was chaos, anticipation, e...

#maieway #handmade #hairoil

Feb 04, 2026

Open

❤️ 32 💬 4

Just Trying is Enough Sometimes 🤷🏻‍♀️ This is Trial & Error Diaries - Episode 1. If you’re trying...

#thejeromydiaries #smallbusinessowner #maieway

Jan 29, 2026

Open

❤️ 38 💬 6

you like my hair? gee thanks it’s @maiewaybeauty pre-wash twice a week finally got a haircut after ...

#haircutforwomen #haircareproducts #hairoil

Jan 27, 2026

Open

❤️ 79 💬 11

I am so ready for 2026 🤭🥹✨ #2026 #10yearsago #2016vibes #2016trend

#10yearsago #2016trend #2016vibes

Jan 13, 2026

Open

❤️ 45 💬 1

tinsels and travel memories on the tree for 2025 🥹❤️ I collect Christmas ornaments from every place...

#christmas2025 #christmasmagic #christmastree

Dec 24, 2025

Open

❤️ 53 💬 1

ready for the holidays 🪩✨ My find of the season 🤭 I practically live at @winners now 😂🤭 I don’t hav...

#holidaydress #holidayshopping #newyearsoutfit

Dec 21, 2025

Open

❤️ 10 💬 1

Day 14 of LIP-MAS 💋🎄🎅 Today’s lip is BOLD. Bold lips on brown skin can look so good if done well. H...

#thejeromydiaries #narscosmetics #lipstickoftheday

Dec 19, 2025

Open

❤️ 11 💬 2

Day 13 of LIP-MAS 💋🎄🎅 Today’s lip is literally skincare for your lips. It has the goodness of - 💋 ...

#lipoil #brownskinmakeup #lipcare

Dec 18, 2025

Open

❤️ 16 💬 1

If your hair hasn’t been growing… these habits might be the reason. But the good news? It can be fix...

#maieway #hairoilsforgrowth #hairgrowthjourney

Dec 17, 2025

Open

❤️ 58,407 💬 41,950

best straightener for travel 🤯👇🏼 SAVE THIS for your next trip! 🔥 If you’re someone who travels a l...

#beautyfinds #curlyhairtips #glossyhair

Mar 07, 2024

Open

❤️ 124 💬 28

Sep 07, 2021

Open

❤️ 92 💬 28

#iykyk Okay so @jeromywho is a huge @willsmith fan and after some planning, we decided to do this so...

#willsmithfan #willsmithdance #willsmith

Dec 08, 2020

Open

❤️ 34 💬 6

@bitebeauty is having 35% off on all their products until November 30th 🙌🏽 also all their holiday li...

#ontarioblogger #thejeromydiaries #torontobeauty

Nov 27, 2020

Open

❤️ 97 💬 15

𝗧𝗵𝗲𝗻 𝘁𝗵𝗲 𝗱𝗲𝗹𝗶𝗴𝗵𝘁, 𝘄𝗵𝗲𝗻 𝘆𝗼𝘂𝗿 𝗰𝗼𝘂𝗿𝗮𝗴𝗲 𝗸𝗶𝗻𝗱𝗹𝗲𝗱, 𝗔𝗻𝗱 𝗼𝘂𝘁 𝘆𝗼𝘂 𝘀𝘁𝗲𝗽𝗽𝗲𝗱 𝗼𝗻𝘁𝗼 𝗻𝗲𝘄 𝗴𝗿𝗼𝘂𝗻𝗱, 𝗬𝗼𝘂𝗿 𝗲𝘆𝗲𝘀 𝘆𝗼𝘂𝗻𝗴 𝗮𝗴...

#yogavideo #yogaposes #yogapants

Nov 13, 2020

Open

❤️ 46 💬 7

Did you catch up on day 3 of @sephoracanada holiday savings event series on my blog? Have been posti...

#wakeupandmakeup #torontoblogger #torontobeautyblogger

Nov 03, 2020

Open

❤️ 68 💬 9

That summer glow doesn’t come easy 🤣 Here’s what I used for this look - ✨ Moisturizer - @teaologyski...

#summertime #summerlover #summerglowup

Jul 06, 2020

Open

❤️ 194 💬 28

This beautiful country has let me dream, embraced me when I needed it the most and given me opportun...

#immigrantstories #dontrushchallenge

Jul 01, 2020

Open

❤️ 62 💬 13

Dalgona coffee with just 3 ingredients. Did I get it right? How did it taste? Here’s everything you ...

#thejeromydiaries #stayhome #quarantineparty

Mar 31, 2020

Open

❤️ 52 💬 1

Products used: ✨ @embryolisseca Lait-creme Concentré ✨ @stilacanada Hide & Chic Fluid foundation ✨ @...

#thejeromydiaries #newyearsmakeup #newyearslook

Dec 30, 2019

Open

❤️ 116 💬 12

🎶 Everyday I love you just a little bit more, a little bit more, just a little bit more 🧡🎶 Snippets ...

#thejeromydiaries

Oct 31, 2019

Open

❤️ 110 💬 21

Whistler is a 2 hour drive from Vancouver and I’d heard about this activity from a friend who tried ...

#whistlervillage #whistlercanada #whistlerbc

Sep 18, 2019

Open

❤️ 81 💬 14

@vasanticosmetics launched their new liquid V02 colour correcting concealer and I’ve been using it n...

#torontobeauty #TJDxVasantiCosmetics #thejeromydiaries

Sep 11, 2019