Influencer Directory

@the_paper_magic

the_paper_magic

the_paper_magic

THE PAPER MAGIC

1,557 Posts
2,28,017 Followers
5,517 Following
Bio
By @aarti_rathi_tpm
Customized gift for any occasion
Art and Craft materials by @thepapermagic_supplies
https://youtube.com/shorts/HwGl_WfA-ec?feature=shared
Contact & Details
Phone
7685002094
Category
Arts & Crafts Store
Content Type
Art and Craft materials, DIY projects, Handmade gifts
Gender
Female
Age
30 yrs
Est. Post Price (CPV)
₹6,65,315 – ₹46,57,203
66,53,147 views × ₹0.1–₹0.7 CPV
Good Relations
No
Brand Collaborations
@thepapermagic_supplies @dressmycraft @crafterscornerindia
23,522
Avg Likes/Post
187
Avg Comments/Post
4,23,401
Total Likes
3,360
Total Comments
10.4%
Engagement Rate
₹6,65,315 – ₹46,57,203
Est. Post Price (CPV)
66,53,147 views × ₹0.1–0.7

Brand Collaboration Assessment

Overall Suitability
HIGH
✓ Safe for most brands
Brand Safety
9/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
LOW
✓ Clean content
✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.

Audience Analytics

Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
85.0%
Audience Credibility
35,563
Avg Reach
Posting Frequency
0.0
Posts/Week
0.10%
Last 8 Posts Avg
0.22%
Last 10 Posts Avg
10.40%
Last 24 Posts Avg
declining
Hashtags Word Cloud
Mentions & Collaborations
@thepapermagic_supplies
4 times
Total Eng.
4,23,241
Avg/Post
1,05,810
@crafterscornerindia
2 times
Total Eng.
471
Avg/Post
236
@dressmycraft
2 times
Total Eng.
471
Avg/Post
236
@_gifts_gallery_by_shraddha_
1 time
Total Eng.
120
Avg/Post
120
@ayushiaditicardzone
1 time
Total Eng.
120
Avg/Post
120
@craftarenaa_official
1 time
Total Eng.
120
Avg/Post
120
@craftique_gifts_
1 time
Total Eng.
120
Avg/Post
120
@creations007
1 time
Total Eng.
120
Avg/Post
120
@handmade_picks
1 time
Total Eng.
120
Avg/Post
120
@papercrafts.in
1 time
Total Eng.
120
Avg/Post
120
@the_craft_gallery_india
1 time
Total Eng.
120
Avg/Post
120
@the_littlemaker
1 time
Total Eng.
120
Avg/Post
120
@we_craft16
1 time
Total Eng.
120
Avg/Post
120
@wishcomplete
1 time
Total Eng.
120
Avg/Post
120
@tapariarenuka
1 time
Total Eng.
48
Avg/Post
48

Collaboration Readiness Assessment

Overall Readiness Score
97%
97/100
EXCELLENT
Recommendation
Highly recommended for brand collaborations. Strong safety profile and engagement metrics.

Brand Safety & Pricing

Brand Safety
9/10
Est. Post Price (CPV range)
₹6,65,315 – ₹46,57,203
66,53,147 views × ₹0.1–₹0.7 per view
Sentiment
Positive

Content Safety

Political Content
0.0%
✓ Low Risk
Religious Content
0.0%
✓ Low Risk
✓ Safe for Brands

Collaboration Readiness

Willingness
Ready
Past Collabs
@thepapermagic_supplies, @dressmycraft, @crafterscornerindia
Engagement Rate
10.40%

Evaluation Factors

Brand Safety
9/10
Points: 27/30 excellent
Political Content
0.0%
Points: 20/20 excellent
Religious Content
0.0%
Points: 20/20 excellent
Willingness to Work
Yes
Points: 15/15 excellent
Past Collaborations
Yes
Points: 10/10 excellent
Engagement Rate
10.40%
Points: 5/5 excellent

Product Category Suitability

Arts & Crafts
10/10
✓ Excellent
Fashion
3/10
- Fair
Food
2/10
- Fair
Tech
1/10
- Fair
Beauty
1/10
- Fair
Travel
1/10
- Fair
Fitness
1/10
- Fair

Complete Analysis Data

Influencer Info

Name THE PAPER MAGIC
Age 30 yrs
Gender Female
Category Arts & Crafts Store
Content Type Art and Craft materials, DIY projects, Handmade gifts

Brand & Pricing

Brand Safety 9/10
Est. Price (CPV) ₹6,65,315 – ₹46,57,203
Sentiment Positive

Audience

Interests Handmade gifts, DIY crafts, Gifting ideas, Scrapbooking, Art supplies
Income Level Middle to Upper-middle class

Post Performance Timeline

Engagement Over Time
Likes
Comments
Engagement %

Posts (18)

Post
Open
❤️ 48 💬 3
Big Pyramid hamper #anniversarygift #birthdaygift #fiance #love #lovehamper
#lovehamper #love #fiance
Dec 28, 2025
Post
Open
❤️ 43 💬 5
Little blurry but 😍😍... ....She send this video to me 🤩🤩and I just can't express my feelings ki m ki...
#uniqueideas #uniquegifts #surprisebox
Dec 06, 2025
Post
Open
❤️ 125 💬 2
Memorable Pyramid Album ❤️ Materials @thepapermagic_supplies #crafts #handmadegifts #handmade #alb...
#instagram #handmade #crafts
Nov 22, 2025
Post
Open
❤️ 81 💬 14
Send this to him, and tell ki mera birthday aa rha 🙈 [Trend, gift, gift for her , bestgift, handmad...
#trending #love #handmadegiftbox
Nov 20, 2025
Post
Open
❤️ 81 💬 8
Best Birthday Gift for Chocolate Lover's 😍 #chocolatelover #chocolatehamper #gifting #giftideas #an...
#love #handmadegifts #giftsforher
Nov 16, 2025
Post
Open
❤️ 91 💬 8
Pyramid album with contains 54 photos 😍 #album #pyramidalbum #handmade #handmadegifts #gifting #lov...
#anniversarygift #birthdaygift #gifting
Nov 13, 2025
Post
Open
❤️ 1,144 💬 3
Dholak prop for wedding platter ❤️ #dholak #haldiceremony❤️ #haldiplatter #mehendi #mehandiplatter...
#weddingplatters #wedding #mehendi
Nov 09, 2025
Post
Open
❤️ 87 💬 6
Boys takes note: if your girl love handmade gifts ..don't say anything..bas lake dedo 😜🙈 Materials ...
#weddingalbum #wedding #handmadegiftbox
Nov 07, 2025
Post
Open
❤️ 206 💬 21
Got emotional while editing this ❤️🥹❤️ #trendingreels #geminitrend #reelitfeelit #explorepage✨ #goo...
#trendingreels #trending #reelitfeelit
Oct 30, 2025
Post
Open
❤️ 2,783 💬 311
Best surprise gift ❤️ Big Pyramid album with 5 cubes and premium quality box 😍 Pyramid Contains 54 ...
#trendingreels #surprise #instagram
Dec 06, 2024
Post
Open
❤️ 155 💬 522
Birthday gift ..Pyramid album for any occasion 😍 Big Pyramid Size-22 cm 22 pages Contains 54 pho...
#trendingreels #rakshabandhan #love
Nov 29, 2024
Post
Open
❤️ 4,17,501 💬 2,426
Birthday gift album 💝 Big Pyramid album Contains 54 photos Materials from @thepapermagic_supplie...
#album #anniversarygift #bestbirthdaygift
Sep 03, 2024
Post
Open
❤️ 350 💬 1
@dressmycraft @crafterscornerindia Easy cut machine and Mr and Mrs paper pack #thepapermagic_supp...
#uniqueideas #unique #thepapermagic_supplies
Mar 13, 2021
Post
Open
❤️ 116 💬 4
I am with the best of the best crafters ❣️❤️❣️ @dressmycraft @crafterscornerindia @ayushiaditicardzo...
Jun 18, 2020
Post
Open
❤️ 322 💬 12
diy videos of match box super easy to make nd super cute to gift 😍 #the_paper_magic #thepapermagic_...
#thepapermagic_supplies #the_paper_magic #diy
May 13, 2020
Post
Open
❤️ 244 💬 14
sweet nd simple gift box reasonable price #valentines #love #lovecards #the_paper_magic #tpm #gift...
#valentines #tpm #the_paper_magic
Jan 04, 2020
Post
Open
❤️ 14 💬 0
Oct 11, 2018
Post
Open
❤️ 10 💬 0
Aug 04, 2018