tarinimanchanda
VerifiedTarini Manchanda
2,216
Posts
1,89,148
Followers
5,518
Following
Bio
I post pictures of my outfits, help brands with their strategy, write long captions and expect you to read them. Contact & Details
Email
tarini@theinitialstudio.com
Phone
7045208361
Category
Fashion & Lifestyle
Content Type
Fashion videos, lifestyle shots, promotional content
Gender
Female
Age
28 yrs
Est. Post Price (CPV)
₹48,708 – ₹3,40,953
4,87,076 views × ₹0.1–₹0.7 CPV
Good Relations
No
Roster: theinitialstudio
Brand Collaborations
@moroccanoil
@ajioluxe
@fizzygoblet
@intach_heritagecrafts
@kaybykat
@amazonfashionin
1,364
Avg Likes/Post
55
Avg Comments/Post
55,904
Total Likes
2,253
Total Comments
0.75%
Engagement Rate
₹48,708 – ₹3,40,953
Est. Post Price (CPV)
4,87,076 views × ₹0.1–0.7
Brand Collaboration Assessment
Overall Suitability
HIGH
✓ Safe for most brands
Brand Safety
8/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
LOW
✓ Clean content
✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.
Audience Analytics
Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
85.0%
Audience Credibility
0.00%
Growth Rate
2,445
Avg Reach
Posting Frequency
0.0
Posts/Week
0.76%
Last 8 Posts Avg
0.74%
Last 10 Posts Avg
0.91%
Last 24 Posts Avg
declining
Hashtags Word Cloud
Mentions & Collaborations
@coyuofficial
3 times
Total Eng.
12,053
Avg/Post
4,018
@arokaofficial
1 time
Total Eng.
9,951
Avg/Post
9,951
@cosstores
1 time
Total Eng.
9,951
Avg/Post
9,951
@originandode
1 time
Total Eng.
9,951
Avg/Post
9,951
@raw_mango
1 time
Total Eng.
9,951
Avg/Post
9,951
@intach_heritagecrafts
1 time
Total Eng.
5,298
Avg/Post
5,298
@manchandabindu
1 time
Total Eng.
5,298
Avg/Post
5,298
@qbikofficial
1 time
Total Eng.
3,380
Avg/Post
3,380
@basanti_kapdeaurkoffee,
1 time
Total Eng.
2,871
Avg/Post
2,871
@ogaanindia.
1 time
Total Eng.
2,212
Avg/Post
2,212
@aahanaresort_jimcorbett.
1 time
Total Eng.
2,018
Avg/Post
2,018
@mirchibykim
1 time
Total Eng.
1,950
Avg/Post
1,950
@ekayabanaras
1 time
Total Eng.
1,950
Avg/Post
1,950
@apalabysumitofficial
1 time
Total Eng.
1,950
Avg/Post
1,950
@jacartijewellery.
1 time
Total Eng.
1,641
Avg/Post
1,641
Showing top 15 of 55
Collaboration Readiness Assessment
Overall Readiness Score
89.8%
89.8/100
Recommendation
Highly recommended for brand collaborations. Strong safety profile and engagement metrics.
Brand Safety & Pricing
Brand Safety
8/10
Est. Post Price (CPV range)
₹48,708 – ₹3,40,953
4,87,076 views × ₹0.1–₹0.7 per view
Sentiment
Positive
Content Safety
Political Content
0.0%
✓ Low Risk
Religious Content
0.0%
✓ Low Risk
✓ Safe for Brands
Collaboration Readiness
Willingness
Ready
Past Collabs
@moroccanoil, @ajioluxe, @fizzygoblet, @intach_heritagecrafts, @kaybykat, @amazonfashionin
Engagement Rate
0.75%
Evaluation Factors
Brand Safety
8/10
Points: 24/30
excellent
Political Content
0.0%
Points: 20/20
excellent
Religious Content
0.0%
Points: 20/20
excellent
Willingness to Work
Yes
Points: 15/15
excellent
Past Collaborations
Yes
Points: 10/10
excellent
Engagement Rate
0.75%
Points: 0.8/5
fair
Product Category Suitability
Fashion
10/10
✓ Excellent
Lifestyle
9/10
✓ Excellent
Beauty
8/10
✓ Excellent
Travel
6/10
○ Good
Fitness
5/10
○ Good
Food
4/10
- Fair
Tech
3/10
- Fair
Complete Analysis Data
Influencer Info
Name
Tarini Manchanda
Age
28 yrs
Gender
Female
Category
Fashion & Lifestyle
Content Type
Fashion videos, lifestyle shots, promotional content
Brand & Pricing
Brand Safety
8/10
Est. Price (CPV)
₹48,708 – ₹3,40,953
Sentiment
Positive
Audience
Interests
Fashion, Indian designers, lifestyle, beauty, cultural heritage
Income Level
Middle to upper-middle class
Post Performance Timeline
Engagement Over Time
Likes
Comments
Engagement %
Posts (41)
Open
❤️ 2,161 💬 62
Day 1 in London, all set for 20k steps in my trusty sneakers.
A sunny day in Notting Hill. I don’t...
Jun 20, 2026
Open
❤️ 1,331 💬 102
Slip it on for the summer @christianlouboutin. Say hello to The Mulazee Mule.
#ChristianLouboutin ...
#ChristianLouboutin
#Mulazee
#Summer2026
Jun 18, 2026
Open
❤️ 388 💬 34
You know those pieces that somehow end up working for every plan on the itinerary?
Found a few of th...
#travelwardrobe
Jun 17, 2026
Open
❤️ 729 💬 81
Romanticising every day life with @studio113calcutta 🌷🫖🥻because nothing feels better than a light pr...
Jun 15, 2026
Open
❤️ 381 💬 19
I think my idea of luxury has changed over the years. Today, it’s less about excess and more about h...
Jun 12, 2026
Open
❤️ 612 💬 22
A sale definitely worth checking out! @osaabyadarsh - up to 70% OFF on some delicious pieces.
Dates...
Jun 10, 2026
Open
❤️ 434 💬 22
Repair. Protect. Finish. The ultimate K18 ritual for stronger, healthier-looking hair starts here.
S...
#k18
#k18hair
#k18hair_ind
Jun 09, 2026
Open
❤️ 1,538 💬 103
A fun conversation with co-founder @realpz about jewellery, investments, joy, and her new brand - @j...
Jun 08, 2026
Open
❤️ 1,982 💬 36
📍 Aahana Resort and Spa, Jim Corbett. A perfect little girl’s getaway - massages, organic food, long...
Jun 06, 2026
Open
❤️ 327 💬 34
It’s emotional, it carries legacy, and it’s truly one of one. A diamond are like wearing the past, p...
#ADiamondIsForever
#DeBeersGroup
#HeeraHaiSadaKeLiye
Jun 04, 2026
Open
❤️ 1,620 💬 52
Summer dressing for all my moods with @coyuofficial I curated a little edit for them that has these ...
Jun 03, 2026
Open
❤️ 1,875 💬 75
Dressing spicy like a packet of Lays 🌶️💙(literally) outfit breakdown with brands with a lot of perso...
Jun 02, 2026
Open
❤️ 355 💬 84
Certified tank top junkie. These are from a mix of some awesome Indian brands - @kuuky.in, @pastmodr...
May 30, 2026
Open
❤️ 45 💬 8
I get asked about my eye colour often and so I tried a few coloured lenses on to see what looks most...
#colouredlenses
#colouredcontacts
#aqualens
Mar 31, 2026
Open
❤️ 405 💬 25
If luxury to you means comfort - you’re at the right place. I love a good breezy kaftan and a cool a...
#pret
#indianwear
#festive
Mar 30, 2026
Open
❤️ 327 💬 38
Delhi, I found you the most exciting plan next week! @thedesignmill_in is back on 𝐖𝐞𝐝𝐧𝐞𝐬𝐝𝐚𝐲, 𝟏𝐬𝐭 𝐀𝐩𝐫...
#2
#22
#24
Mar 28, 2026
Open
❤️ 2,814 💬 97
Bangkok thrice in two years! Shop, eat, explore - all my Bangkok reccos in one post. Tell me what I ...
#bangkokguide
#quickbreak
#thailand
Mar 27, 2026
Open
❤️ 3,203 💬 76
If one night in Bangkok makes a hard man humble.. best not to say what three nights do to the girls ...
#bkk
Mar 23, 2026
Open
❤️ 412 💬 47
Travelling made easy with The Write House. @thewritehouse.co.in 🧳 I’m a sucker for personalised prod...
#essentials
#TheWriteHouse
#travelessentials
Mar 22, 2026
Open
❤️ 2,786 💬 85
I genuinely can’t have fun if my clothes are too fussy so I had to find two options that work for su...
#indianwear
#sunmerweddings
Mar 18, 2026
Open
❤️ 3,296 💬 84
When my @qbikofficial outfit matched the gorgeous wedding decor and I was lowkey (okay maybe it high...
Mar 17, 2026
Open
❤️ 517 💬 51
Some jeans just get it right. The @levis_in Cinch Barrel Jeans with the adjustable tabs for that sna...
#collab
#LiveinLevis
Mar 16, 2026
Open
❤️ 467 💬 30
An instant pick-me-up! I love this dinnerware set from @cottonsandsatins, its durable ceramic and a ...
#tablesetting
#serveware
#dinnerware
Mar 14, 2026
Open
❤️ 1,152 💬 21
Swipe (and zoom!) to see some amazing pieces and moments at @bridalasia - seriously museum level bea...
#indianjewels
#indianjewelery
#indiancraftsmanship
Mar 13, 2026
Open
❤️ 1,587 💬 46
Straight men will never understand 💅🏼
Mar 12, 2026
Open
❤️ 232 💬 16
Dry oil isn’t an oxymoron - it’s magic! This the same iconic Moroccanoil Treatment formula, just lig...
Feb 11, 2026
Open
❤️ 805 💬 62
It may be hard to find the perfect valentine, but I found us the perfectly sparkly bag (that also lo...
#AjioLuxe
#Valentines
#OnlyOnAjioLuxe
Feb 10, 2026
Open
❤️ 359 💬 35
The pantsuit always makes me feel like a total boss - and it’s so easy to throw on.
It doesnt nee...
#workworkwork
Feb 09, 2026
Open
❤️ 255 💬 25
At the crossroads of architecture and time- Rado’s newest creations in Noir d’Ivoire ceramic take in...
#Design
#FeelIt
#RADO
Feb 08, 2026
Open
❤️ 2,137 💬 75
All my best outfits are from @ogaanindia. It’s a fact. Get these and more tomorrow at Ogaan at the O...
#indiandesigners
#indianfestive
Feb 04, 2026
Open
❤️ 1,105 💬 52
January UNHINGED 🙃😅💀 The month that felt like a year. Against all odds - should we just have fun? Sh...
Feb 03, 2026
Open
❤️ 333 💬 64
If you’re lucky and you know it… stomp your feet! 👠
Fizzy Goblet’s Lucky 13 is here! 13 days, 13 g...
#FizzyGoblet
#Lucky13
#ShopSpinWin
Jan 31, 2026
Open
❤️ 5,138 💬 160
Every year, my mum @manchandabindu invites artisans from across India - weavers, painters, embroider...
#shoplocal
#supportindiancraft
#indianheritage
Jan 30, 2026
Open
❤️ 1,498 💬 68
Sip the tea, get the tea, spill the tea, body is tea, positivitea (pushed it) ☕️ all in one day.
Jan 29, 2026
Open
❤️ 760 💬 53
Truly a look that is so easy to wear but still looks put-together. Dress it up with heavier jeweller...
#easyindianwear
#indiandesigners
#indianoutfits
Jan 28, 2026
Open
❤️ 9,799 💬 152
I don’t skirt around the issue. 6 skirts I wore this winter that I can’t get enough of -
1. Brown sl...
#skirtsforthewin
#winterwear
Jan 25, 2026
Open
❤️ 550 💬 47
The collab of the season is here! Kay Beauty x Falguni Shane Peacock come together to create limited...
#ad
#KayBeauty
#KayBeautyXFalguniShanePeacock
Jan 21, 2026
Open
❤️ 430 💬 20
At home last year reminiscing with @tiffanyandco and thinking about the excitement that comes with s...
#TiffanyIndia
#TiffanyAndCo
#TiffanyFavorites
Jan 04, 2022
Open
❤️ 723 💬 26
#nakdonnykaafashion 🤎
Europe’s hottest brand, Na-kd is now in India!! And available only on @nykaafa...
#fashion
#staycation
#reels
Dec 19, 2021
Open
❤️ 593 💬 34
@amazonfashionin got me to step out of my fashion comfort zone and made me experiment with print on ...
Mar 05, 2021
Open
❤️ 443 💬 30
The awesome @lbbdelhincr team came to my home studio to see my unfiltered unglam everrryday life. (W...
Mar 14, 2020