Influencer Directory

@snupurrgrover

snupurrgrover

Nupurr Shubham Grover

86 Posts
2,492 Followers
5,415 Following
Bio
Surrender To The Divine,Fear Nothing🦚
Hare Krishna📿
Mama to my little miracle @kiaangroverr
Contact & Details
Location
Delhi, Delhi NCR, India
Category
Digital creator / Parenting / Mom influencer
Content Type
Parenting & family lifestyle, baby product reviews, short-form videos (reels), family milestones, sponsored product integrations
Gender
Female
Age
30 yrs
Language
English (60%), Hindi (35%), Punjabi (5%)
Est. Post Price (CPV)
₹340 – ₹2,377
3,396 views × ₹0.1–₹0.7 CPV
Account Type
Personal (Creator, non-business)
Good Relations
No
Business Category
Digital creator
Brand Collaborations
FirstCry (firstcryindia) Aveeno Baby (aveenobaby_india) collaborations/mentions with @lifeofpaaji
103
Avg Likes/Post
24
Avg Comments/Post
1,342
Total Likes
310
Total Comments
5.1%
Engagement Rate
₹340 – ₹2,377
Est. Post Price (CPV)
3,396 views × ₹0.1–0.7

Brand Collaboration Assessment

Overall Suitability
MEDIUM
⚡ Review recommended
Brand Safety
8/10
✓ Excellent
Collaboration Ready
○ NO
Not currently available
Controversy Risk
MEDIUM
✓ Clean content

Audience Analytics

Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Breakdown:
English
60.0%
Hindi
35.0%
Punjabi
5.0%
Key Metrics
78.0%
Audience Credibility
190
Avg Reach
Reels Performance
7
Total Reels
411
Avg Views
82
Avg Likes
25.79%
Engagement
Posting Frequency
0.1
Posts/Week
4.61%
Last 8 Posts Avg
4.73%
Last 10 Posts Avg
5.10%
Last 24 Posts Avg
stable
Hashtags Word Cloud
Mentions & Collaborations
@firstcryindia
2 times
Total Eng.
316
Avg/Post
158
@lifeofpaaji
1 time
Total Eng.
115
Avg/Post
115
@shubhaamgroverr
1 time
Total Eng.
92
Avg/Post
92
@aveenobaby_india
1 time
Total Eng.
76
Avg/Post
76

Collaboration Readiness Assessment

Overall Readiness Score
63.6%
63.6/100
GOOD
Recommendation
Good candidate for collaborations. Review content for brand alignment.

Brand Safety & Pricing

Brand Safety
8/10
Est. Post Price (CPV range)
₹340 – ₹2,377
3,396 views × ₹0.1–₹0.7 per view
Sentiment
Positive

Content Safety

Political Content
0.0%
✓ Low Risk
Religious Content
7.7%
⚡ Moderate
1 posts
✓ Safe for Brands

Collaboration Readiness

Willingness
Not Available
Past Collabs
FirstCry (firstcryindia), Aveeno Baby (aveenobaby_india), collaborations/mentions with @lifeofpaaji
Engagement Rate
5.10%

Evaluation Factors

Brand Safety
8/10
Points: 24/30 excellent
Political Content
0.0%
Points: 20/20 excellent
Religious Content
7.7%
Points: 4.6/20 good
Willingness to Work
No
Points: 0/15 poor
Past Collaborations
Yes
Points: 10/10 excellent
Engagement Rate
5.10%
Points: 5/5 excellent

Product Category Suitability

Baby & Parenting
10/10
✓ Excellent
Fashion (Kids/Mom)
8/10
✓ Excellent
Home & Lifestyle
8/10
✓ Excellent
Beauty & Skincare
7/10
○ Good
Food & Nutrition (kids)
6/10
○ Good
Travel (family)
6/10
○ Good
Tech (consumer)
3/10
- Fair
Fitness & Wellness
3/10
- Fair
Finance/Investment
2/10
- Fair

Complete Analysis Data

Influencer Info

Name Nupurr Shubham Grover
Age 30 yrs
Gender female
Category Digital creator
Content Type Parenting & family lifestyle, baby product reviews, short-form videos (reels), family milestones, sponsored product integrations
Location Delhi, Delhi NCR
Country India

Brand & Pricing

Brand Safety 8/10
Est. Price (CPV) ₹340 – ₹2,377
Sentiment Positive

Audience

Interests Parenting and childcare, baby fashion and accessories, family lifestyle, mom hacks and activities, kids swimming/activities, baby skincare, home & family events, DIYs and kids' crafts
Income Level Middle to upper-middle income (price-sensitive but receptive to mid-market + value-driven brands; typical household income skewed to urban middle class)

Post Performance Timeline

Engagement Over Time
Likes
Comments
Engagement %

Posts (13)

Post
Open
❤️ 87 💬 28
Kiaan ne tv ko touchscreen samjh lia🤣 @lifeofpaaji
May 15, 2026
Post
Open
❤️ 52 💬 12
प्रार्थना पूरी हो गई ❤️
May 13, 2026
Post
Open
❤️ 74 💬 21
Har boond mein aapka ehsaas hai....😢
May 04, 2026
Post
Open
❤️ 98 💬 33
Missing those 9 months a little extra today… 🤍 Jab mere andar tha, duniya thodi aur khoobsurat lagti...
May 04, 2026
Post
Open
❤️ 123 💬 50
#Collaboration with @firstcryindia As a mom, I love how these outfits are designed to keep up with ...
#Collaboration #firstcryIndia #FussNowAtFirstcry
Apr 24, 2026
Post
Open
❤️ 98 💬 45
#Collaboration with @firstcryindia Mumma got my cutest swim fit from FirstCry & now I’m ready to di...
#Collaboration #firstcryfashion #firstcryIndia
Apr 24, 2026
Post
Open
❤️ 102 💬 21
Happy Birthday, Papa 💙 — from your little boy, Kiaan 👶✨ A father and son, yet a bond far deeper tha...
#happybirthdaypapa #myfirsthero #sondad
Apr 21, 2026
Post
Open
❤️ 64 💬 12
#incollaborationwith @aveenobaby_india For me, baby care is about how their skin feels after bath t...
#PowerOfOat #AveenoBaby #GentleCare
Apr 20, 2026
Post
Open
❤️ 12 💬 0
☀️ BUMMY SUMMER SPLASH GROUP 🎨 Fun, easy & stress-free summer ideas for kids! ✨ DIYs | Games | Wor...
Apr 15, 2026
Post
Open
❤️ 225 💬 21
Kiaan rolled into ONE in true royal style 🚘✨ Wild One theme, endless love, and the best memories mad...
#firstcryforever #firstcryindia #mybabyhug
Oct 01, 2025
Post
Open
❤️ 156 💬 38
✨ Happy 1st Birthday my little world, Kiaan ✨ Last year on this day, I was in pain, but more than t...
Sep 25, 2025
Post
Open
❤️ 175 💬 13
After Mumma, I said Papa… and that was the start of our friendship 💕 Every day with you is playtime ...
#DadAndMe #FirstBestFriend #firstcry
Aug 02, 2025
Post
Open
❤️ 76 💬 16
Beginning Of Endless Long Drives💕 @shubhaamgroverr
Mar 13, 2022