Rohini Deepthi Natti | The Idli Mama
1,153
Posts
3,54,917
Followers
2,924
Following
Bio
THE IDLI MAMA 👩🏻🍳 Adding MAGIC to Mealtimes ✨
Dreaming BIG with @kohfoods.in
Previously @openkitki
Contact & Details
Phone
7382312323
Category
Food & Lifestyle
Content Type
Food photography, lifestyle shots, cooking tutorials, family moments
Gender
Female
Age
30 yrs
Est. Post Price (CPV)
₹1,12,108 – ₹7,84,755
11,21,078 views × ₹0.1–₹0.7 CPV
Good Relations
No
Brand Collaborations
@kohfoods.in
@openkitki
@firstcryIndia
@nehwalsaina
2,376
Avg Likes/Post
68
Avg Comments/Post
64,159
Total Likes
1,841
Total Comments
0.69%
Engagement Rate
₹1,12,108 – ₹7,84,755
Est. Post Price (CPV)
11,21,078 views × ₹0.1–0.7
Brand Collaboration Assessment
Overall Suitability
LOW
⚠️ High risk
Brand Safety
8/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
HIGH
⚠️ Political/Religious content
⚠️ Warning: This influencer has content that may not be suitable for all brands.
Audience Analytics
Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
75.0%
Audience Credibility
2,212
Avg Reach
Posting Frequency
0.6
Posts/Week
0.21%
Last 8 Posts Avg
0.21%
Last 10 Posts Avg
0.42%
Last 24 Posts Avg
declining
Hashtags Word Cloud
Mentions & Collaborations
@kohfoods.in
4 times
Total Eng.
3,186
Avg/Post
797
@kaira.india
1 time
Total Eng.
551
Avg/Post
551
@namratabs
1 time
Total Eng.
551
Avg/Post
551
@nehwalsaina
1 time
Total Eng.
551
Avg/Post
551
@keerthipriyaodapalli
2 times
Total Eng.
457
Avg/Post
229
@shumeetoys
1 time
Total Eng.
328
Avg/Post
328
@rohinis.kitki
2 times
Total Eng.
318
Avg/Post
159
@ftcciofficial
1 time
Total Eng.
267
Avg/Post
267
@drink_prime
1 time
Total Eng.
166
Avg/Post
166
@firstcryIndia
1 time
Total Eng.
157
Avg/Post
157
@iksonmusic
1 time
Total Eng.
111
Avg/Post
111
@socialdragonfly14
1 time
Total Eng.
111
Avg/Post
111
@yam_artfromtheheart
1 time
Total Eng.
111
Avg/Post
111
Collaboration Readiness Assessment
Overall Readiness Score
49.7%
49.7/100
Recommendation
Moderate suitability. Requires careful review of content and brand fit.
Brand Safety & Pricing
Brand Safety
8/10
Est. Post Price (CPV range)
₹1,12,108 – ₹7,84,755
11,21,078 views × ₹0.1–₹0.7 per view
Sentiment
Positive
Content Safety
Political Content
10.0%
⚡ Moderate
Religious Content
20.0%
⚠️ High Risk
1 posts
⚠️ Controversial Content
Collaboration Readiness
Willingness
Ready
Past Collabs
@kohfoods.in, @openkitki, @firstcryIndia, @nehwalsaina
Engagement Rate
0.69%
Evaluation Factors
Brand Safety
8/10
Points: 24/30
excellent
Political Content
10.0%
Points: 0/20
poor
Religious Content
20.0%
Points: 0/20
poor
Willingness to Work
Yes
Points: 15/15
excellent
Past Collaborations
Yes
Points: 10/10
excellent
Engagement Rate
0.69%
Points: 0.7/5
fair
Product Category Suitability
Food
10/10
✓ Excellent
Lifestyle
9/10
✓ Excellent
Health
8/10
✓ Excellent
Family
7/10
○ Good
Travel
5/10
○ Good
Fashion
4/10
- Fair
Beauty
3/10
- Fair
Tech
2/10
- Fair
Important Considerations
- High religious content may limit brand partnership opportunities
Complete Analysis Data
Influencer Info
Name
Rohini Deepthi Natti | The Idli Mama
Age
30 yrs
Gender
Female
Category
Food & Lifestyle
Content Type
Food photography, lifestyle shots, cooking tutorials, family moments
Brand & Pricing
Brand Safety
8/10
Est. Price (CPV)
₹1,12,108 – ₹7,84,755
Sentiment
Positive
Audience
Interests
Food art, healthy cooking, family activities, natural food coloring, cultural festivals
Income Level
Middle to upper-middle class
Post Performance Timeline
Engagement Over Time
Likes
Comments
Engagement %
Posts (27)
Open
❤️ 2,493 💬 44
Andariki Sri Rama Navami Subhakankshalu 🙏
#bluerice #sriramanavami #sriram
#sriram
#sriramanavami
#bluerice
Mar 27, 2026
Open
❤️ 338 💬 17
I just couldn’t bring myself to feed my son artificial food colours. Pink from beetroot. Green from ...
#foodart
#natural
#theidlimama
Mar 13, 2026
Open
❤️ 763 💬 31
When food becomes art, kids don’t just eat, they smile. They fall in love with vegetables 😊
#theidl...
#foodart
#hummus
#theidlimama
Mar 11, 2026
Open
❤️ 185 💬 5
As founders, we step in wherever needed when the team can’t. That night, @keerthipriyaodapalli , Adi...
#founderlife
#kohfoods
#startuplife
Mar 09, 2026
Open
❤️ 250 💬 17
Yesterday was pure magic! A day surrounded by incredible women leading with heart and purpose. We so...
#ftcci
#inspiringstories
#womensday
Mar 07, 2026
Open
❤️ 984 💬 11
A fun Holi idea for your little ones 🤗
#holifestival #holi #holirecipes
#holi
#holifestival
#holirecipes
Feb 27, 2026
Open
❤️ 146 💬 11
Who’s else in full ROCK HUNTER mode?
Adi’s totally hooked on minerals, crystals, and every shiny tr...
#collaboration
#FirstcrySpringSummer26
#springiton2026
Feb 26, 2026
Open
❤️ 585 💬 18
Let’s Zub Zub Idlis, this Holi!
💙 Butterfly Pea Flowers
🩷 Beetroot
💜 Butterfly Pea + Beetroot
💛 Tur...
#foodart
#holi
#theidlimama
Feb 23, 2026
Open
❤️ 232 💬 10
Holi on a Dosa Pan be like ☺️
Yes, it’s way more fun than it looks actually you can’t wait to try t...
#holirecipes
#letsidli
#theidlimama
Feb 22, 2026
Open
❤️ 1,358 💬 85
Dosas on waffle pan… such a hit!
And the colors made them so much more fun 😍
#theidlimama #foodart ...
#theidlimama
#foodart
#holireels
Feb 21, 2026
Open
❤️ 275 💬 23
Try this! Fun and koh! so pretty - net dosa 🩷
#theidlimama #foodart #valentines
#valentines
#theidlimama
#foodart
Feb 06, 2026
Open
❤️ 867 💬 74
Can you guess what these leaves are? 😅
Hint: We couldn’t stay beyond 10 mins at this place. Got a h...
#tobacco
#roadtrip
#eluru
Feb 04, 2026
Open
❤️ 1,569 💬 49
Rose Dosa 🌹
Try this for your loved ones this Valentines Day. Add some Beetroot and Spinach Purée i...
#valentinesday
#theidlimama
#letsidli
Feb 03, 2026
Open
❤️ 478 💬 73
Feeling blessed for another incredible day! Thrilled to be recognised and felicitated by @nehwalsain...
#strongwomen
#grateful
#BeThatGirlToday
Jan 29, 2026
Open
❤️ 40 💬 11
“Did this grow from a tiny seed?” 🌱
It’s a simple question that sparks a lifetime of wonder. At our...
#WhenWhyFindsJoy
#SagebrookStories
#JoyfulBeginnings
Jan 27, 2026
Open
❤️ 1,200 💬 55
Mom stitched saffron and green colored saree petticoats on a long white petticoat to make this. Cut ...
#throwback
#republicdayindia
#90s
Jan 26, 2026
Open
❤️ 623 💬 21
How many of these do you remember? 🧡🤍💚
#theidlimama #tricolor #republicdayindia
#tricolor
#theidlimama
#republicdayindia
Jan 25, 2026
Open
❤️ 13,703 💬 175
Let’s spread some magic and smiles this Republic Day 🤗
🧡 beetroot + turmeric
💙 butterfly pea flower...
#tricolor
#theidlimama
#republicdayindia
Jan 24, 2026
Open
❤️ 646 💬 23
Did you like my genius move for Ashoka Chakra? ☺️
Completely forgot that I was supposed to make tri...
#tricolor
#theidlimama
#republicdayindia
Jan 23, 2026
Open
❤️ 1,609 💬 399
This is a huge moment for me. I am excited. I want to do this right. I want to keep spreading more j...
#Letskoh!
Aug 12, 2025
Open
❤️ 12,044 💬 149
hUnGrrr & Idli Love 🤣
#grr #trend #foodart #cutefood
#foodart
#grr
#trend
Jun 24, 2025
Open
❤️ 22,567 💬 256
So when did you start following my journey?
Often people ask me, ‘why I do what I do’☺️
To be hones...
#TheIdliMama
#cutefood
#foodartchef
Jan 06, 2025
Open
❤️ 147 💬 19
100-Day Review - @drink_prime Water Purifier!
If you've watched my previous videos, you'd be aware ...
#watersubscription
#waterpurifierhyderabad
#wateronsubscription
Jul 07, 2022
Open
❤️ 280 💬 48
Sharing a few glimpses of my LIVE session with Shumee on 6th June, 2021. I loved how interactive the...
#instalive
#freeactivitysheets
#instatakeover
Jun 10, 2021
Open
❤️ 536 💬 114
I keep getting a lot of DMs asking about Adi's reading habits. So finally made some time and compile...
#readingwithbaby
#raisingreaders
#raisingbookworms
Apr 09, 2021
Open
❤️ 162 💬 71
-
Ok, so here it is : A run-through of how I edit videos on InshOt.
Few points that could be very h...
#inshottutorial
#videoeditingtutorial
#videoediting
Jun 12, 2020
Open
❤️ 79 💬 32
I first made this Clothes Hanger Basket Ball Ring when Adi was less than a year old I think. His ob...
#childhoodunplugged
#activitieswithadi
#ballsport
Apr 04, 2020