ritukumarhq
BusinessRitu Kumar
3,944
Posts
6,88,473
Followers
3
Following
Bio
Official account of Ritu Kumar | #RituKumar For queries- customercare@ritukumar.com
Now live - Ritu Kumar Festive Winter 2025
Contact & Details
Email
customercare@ritukumar.com
Category
Fashion
Content Type
Fashion photography, lifestyle shots, behind-the-scenes videos
Gender
Female
Age
35 yrs
Est. Post Price (CPV)
₹20,220 – ₹1,41,543
2,02,204 views × ₹0.1–₹0.7 CPV
Good Relations
No
Roster: ritukumar
Brand Collaborations
@anoushkashankarofficial
@jimmynomula
@chicorychai
@radhikaagrawalstudio
@apalabysumitofficial
1,730
Avg Likes/Post
9
Avg Comments/Post
36,322
Total Likes
196
Total Comments
0.25%
Engagement Rate
₹20,220 – ₹1,41,543
Est. Post Price (CPV)
2,02,204 views × ₹0.1–0.7
Brand Collaboration Assessment
Overall Suitability
HIGH
✓ Safe for most brands
Brand Safety
9/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
LOW
✓ Clean content
✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.
Audience Analytics
Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
75.0%
Audience Credibility
2,727
Avg Reach
Posting Frequency
0.1
Posts/Week
0.02%
Last 8 Posts Avg
0.34%
Last 10 Posts Avg
0.26%
Last 24 Posts Avg
declining
Hashtags Word Cloud
Mentions & Collaborations
@ishan.nj.giri
3 times
Total Eng.
28,046
Avg/Post
9,349
@krithi.shetty_official
3 times
Total Eng.
28,046
Avg/Post
9,349
@openhousestudio.in
3 times
Total Eng.
28,046
Avg/Post
9,349
@shriparamanijewels
3 times
Total Eng.
28,046
Avg/Post
9,349
@radhikaofficial
2 times
Total Eng.
2,955
Avg/Post
1,478
@ritukumarhq
2 times
Total Eng.
2,394
Avg/Post
1,197
@headtilt
1 time
Total Eng.
1,654
Avg/Post
1,654
@Ecovero_India,
1 time
Total Eng.
1,418
Avg/Post
1,418
@LakmeFashionWk.
1 time
Total Eng.
1,418
Avg/Post
1,418
@apalabysumitofficial.
2 times
Total Eng.
441
Avg/Post
221
@anoushkashankarofficial
3 times
Total Eng.
296
Avg/Post
99
@jimmynomula
3 times
Total Eng.
296
Avg/Post
99
@fdciofficial
1 time
Total Eng.
279
Avg/Post
279
@lakmefashionwk
1 time
Total Eng.
279
Avg/Post
279
@r1seworldwide
1 time
Total Eng.
279
Avg/Post
279
Showing top 15 of 22
Collaboration Readiness Assessment
Overall Readiness Score
92.3%
92.3/100
Recommendation
Highly recommended for brand collaborations. Strong safety profile and engagement metrics.
Brand Safety & Pricing
Brand Safety
9/10
Est. Post Price (CPV range)
₹20,220 – ₹1,41,543
2,02,204 views × ₹0.1–₹0.7 per view
Sentiment
Positive
Content Safety
Political Content
0.0%
✓ Low Risk
Religious Content
0.0%
✓ Low Risk
✓ Safe for Brands
Collaboration Readiness
Willingness
Ready
Past Collabs
@anoushkashankarofficial, @jimmynomula, @chicorychai, @radhikaagrawalstudio, @apalabysumitofficial
Engagement Rate
0.25%
Evaluation Factors
Brand Safety
9/10
Points: 27/30
excellent
Political Content
0.0%
Points: 20/20
excellent
Religious Content
0.0%
Points: 20/20
excellent
Willingness to Work
Yes
Points: 15/15
excellent
Past Collaborations
Yes
Points: 10/10
excellent
Engagement Rate
0.25%
Points: 0.3/5
fair
Product Category Suitability
Fashion
10/10
✓ Excellent
Beauty
8/10
✓ Excellent
Travel
5/10
○ Good
Fitness
4/10
- Fair
Food
3/10
- Fair
Tech
2/10
- Fair
Complete Analysis Data
Influencer Info
Name
Ritu Kumar
Age
35 yrs
Gender
Female
Category
Fashion
Content Type
Fashion photography, lifestyle shots, behind-the-scenes videos
Brand & Pricing
Brand Safety
9/10
Est. Price (CPV)
₹20,220 – ₹1,41,543
Sentiment
Positive
Audience
Interests
Fashion, Lifestyle, Cultural Heritage, Art, Jewelry
Income Level
Upper-middle to high income
Post Performance Timeline
Engagement Over Time
Likes
Comments
Engagement %
Posts (21)
Open
❤️ 150 💬 2
Crafted in chinon, the Tapti dress is adorned with archival prints in hues of rust.
Jewellery - @sa...
#RituKumar
#FestiveWinter2025
Feb 07, 2026
Open
❤️ 93 💬 8
Printed with abstract geometric patterns in vivid colors, this long dress is crafted in dupion.
Jew...
#RituKumar
#FestiveWinter2025
Feb 03, 2026
Open
❤️ 102 💬 5
The Water Lily Co-ord Set from Ritu Kumar Couture features a floral print inspired from archival pai...
#RituKumarCouture
Jan 31, 2026
Open
❤️ 107 💬 1
Marked with floral motifs, the Red & Beige Water Lily Co-ord Set worn here by @anoushkashankaroffici...
#RituKumarCouture
Jan 31, 2026
Open
❤️ 79 💬 2
@anoushkashankarofficial wears the Water Lily Co-ord Set from Ritu Kumar Couture at the opening show...
#RituKumarCouture
Jan 31, 2026
Open
❤️ 102 💬 2
A silk jacket printed with fuschia florals, this creation is lined for warmth.
Jewellery by @apala...
#RituKumar
#FestiveWinter2025
Jan 30, 2026
Open
❤️ 194 💬 1
The Kanni shawl, particularly loved by the the shahs and rajas of Kashmir, dates back to the 14th ce...
#RituKumar
Jan 30, 2026
Open
❤️ 88 💬 1
Crafted with suede, this red jacket is adorned with raised geometric patterns and motifs.
Jewellery...
#RituKumar
#FestiveWinter2025
Jan 27, 2026
Open
❤️ 22,361 💬 36
In pastel pink shades, the Nandi Saree from Ritu Kumar Couture derives its colors from the flowers o...
#RituKumarCouture
Jan 09, 2026
Open
❤️ 223 💬 3
@krithi.shetty_official appears in the Nandi Saree by Ritu Kumar Couture.
Styled by: @openhousestud...
#RituKumarCouture
Jan 09, 2026
Open
❤️ 5,401 💬 22
The Nandi Saree by Ritu Kumar Couture features botanical motifs and a delicately embroidered border ...
#RituKumarCouture
Jan 09, 2026
Open
❤️ 333 💬 4
Every silhouette, print, and detail in our latest collection has been designed with intention — crea...
#RituKumar
#FestiveWinter2025
Dec 31, 2025
Open
❤️ 206 💬 0
Process- Kundi | Informally known as the Kundi, the process of beating silk for softness has been a ...
#RituKumar
Jun 14, 2022
Open
❤️ 252 💬 1
It is true,
I was created in you.
It is also true,
That you were created for me.
MAYA ANGELOU
Happy...
#RituKumar
#MothersDay
May 08, 2022
Open
❤️ 282 💬 2
We take you behind the scenes into the #RituKumarXAshieshShah collection shoot | We truly enjoyed c...
#StayTuned
#RituKumarXAshieshShah
#RituKumarHome
Nov 14, 2021
Open
❤️ 270 💬 9
@tresemmeindia presents @ritukumarhq
The collection is now available straight off the runway online ...
#TRESmatchedAtLFW
#TRESemméxLFW
#RituKumarSS21
Mar 18, 2021
Open
❤️ 2,064 💬 51
@radhikaofficial shares her favourites from the @ritukumarhq AW20 collection, Nature’s Origami made ...
#RitukumarAW20
#Ritukumar
#NaturesOrigami
Oct 16, 2020
Open
❤️ 1,634 💬 20
Surbhi from @headtilt decorated her favourite corner with #RituKumarHome. Watch the video and take c...
#RituKumarHome.
#RituKumar
Jul 10, 2020
Open
❤️ 1,399 💬 19
#NaturesOrigami | #RituKumarXEcovero
In the run-up to our Nature’s Origami show, here is an exclusi...
#RituKumarXEcovero
#RituKumarAW20
#NaturesOrigami
Feb 12, 2020
Open
❤️ 837 💬 3
See our fun chat with the lovely @radhikaofficial and step behind the scenes at #ritukumarfestivewin...
#ritukumarfestivewinter19
Sep 28, 2019
Open
❤️ 145 💬 4
Ritu Kumar launches Autumn-Winter’18 Beautiful Hands collection featuring @aditiraohydari . Design a...
#RituKumarAW18
#RituKumar
#linkinbio
Aug 31, 2018