Influencer Directory

@purpleclutcher

purpleclutcher

Ayushi | Travel & Lifestyle

911 Posts
30,885 Followers
5,064 Following
Bio
🅱️ Travel, Lifestyle & Heritage
🌃 Architect, building @designdiscovery__
📍Pune
Contact & Details
Phone
7016416957
Category
Digital creator
Content Type
Travel photography, lifestyle shots, cultural heritage, fashion styling
Gender
Female
Age
28 yrs
Est. Post Price (CPV)
₹1,828 – ₹12,794
18,277 views × ₹0.1–₹0.7 CPV
Good Relations
No
Brand Collaborations
@tribevibe.live @cyahmedabadsbr @marriotthotels @aadyaratri @andcopune
262
Avg Likes/Post
12
Avg Comments/Post
4,185
Total Likes
185
Total Comments
0.88%
Engagement Rate
₹1,828 – ₹12,794
Est. Post Price (CPV)
18,277 views × ₹0.1–0.7

Brand Collaboration Assessment

Overall Suitability
MEDIUM
⚡ Review recommended
Brand Safety
8/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
MEDIUM
✓ Clean content
✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.

Audience Analytics

Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
75.0%
Audience Credibility
409
Avg Reach
Posting Frequency
0.0
Posts/Week
0.55%
Last 8 Posts Avg
0.56%
Last 10 Posts Avg
0.88%
Last 24 Posts Avg
declining
Hashtags Word Cloud
Mentions & Collaborations
@dprjewellery
1 time
Total Eng.
734
Avg/Post
734
@PurpleClutcher
1 time
Total Eng.
734
Avg/Post
734
@shriya_silver
1 time
Total Eng.
734
Avg/Post
734
@cyahmedabadsbr
1 time
Total Eng.
696
Avg/Post
696
@marriotthotels
1 time
Total Eng.
696
Avg/Post
696
@aadyaratri
1 time
Total Eng.
617
Avg/Post
617
@girlsinhills.in
1 time
Total Eng.
428
Avg/Post
428
@himachalgram
1 time
Total Eng.
428
Avg/Post
428
@himachali_insta_shoutout
1 time
Total Eng.
428
Avg/Post
428
@himbrothersadventure
1 time
Total Eng.
428
Avg/Post
428
@ig__himachal
1 time
Total Eng.
428
Avg/Post
428
@incredibleindia
1 time
Total Eng.
428
Avg/Post
428
@instahimachal
1 time
Total Eng.
428
Avg/Post
428
@kinnaurtourism
1 time
Total Eng.
428
Avg/Post
428
@lonelyplanetindia
1 time
Total Eng.
428
Avg/Post
428
Showing top 15 of 27

Collaboration Readiness Assessment

Overall Readiness Score
69.9%
69.9/100
GOOD
Recommendation
Good candidate for collaborations. Review content for brand alignment.

Brand Safety & Pricing

Brand Safety
8/10
Est. Post Price (CPV range)
₹1,828 – ₹12,794
18,277 views × ₹0.1–₹0.7 per view
Sentiment
Positive

Content Safety

Political Content
0.0%
✓ Low Risk
Religious Content
10.0%
⚡ Moderate
✓ Safe for Brands

Collaboration Readiness

Willingness
Ready
Past Collabs
@tribevibe.live, @cyahmedabadsbr, @marriotthotels, @aadyaratri, @andcopune
Engagement Rate
0.88%

Evaluation Factors

Brand Safety
8/10
Points: 24/30 excellent
Political Content
0.0%
Points: 20/20 excellent
Religious Content
10.0%
Points: 0/20 poor
Willingness to Work
Yes
Points: 15/15 excellent
Past Collaborations
Yes
Points: 10/10 excellent
Engagement Rate
0.88%
Points: 0.9/5 fair

Product Category Suitability

Travel
10/10
✓ Excellent
Fashion
9/10
✓ Excellent
Beauty
6/10
○ Good
Food
5/10
○ Good
Fitness
5/10
○ Good
Tech
4/10
- Fair

Complete Analysis Data

Influencer Info

Name Ayushi
Age 28 yrs
Gender Female
Category Digital creator
Content Type Travel photography, lifestyle shots, cultural heritage, fashion styling

Brand & Pricing

Brand Safety 8/10
Est. Price (CPV) ₹1,828 – ₹12,794
Sentiment Positive

Audience

Interests Travel, lifestyle, cultural heritage, fashion, Indian traditions, ethnic wear, photography
Income Level Middle to upper-middle class

Post Performance Timeline

Engagement Over Time
Likes
Comments
Engagement %

Posts (16)

Post
Open
❤️ 167 💬 3
An intentional start to 2026 ❤️ ft. slow Goan life 🌅 This year isn't about becoming louder, bigger ...
#goa #newyearenergy #purpleclutcher
Jan 04, 2026
Post
Open
❤️ 167 💬 5
🌸 🦢 The elegance of Rajputi Poshak with soft pastels, pearls, and a whole lot of heritage in my hear...
#CulturalHeritage #DesiGirlVibes #DesiOutfit
Dec 09, 2025
Post
Open
❤️ 147 💬 11
Haldi Outfit Inspo 🌼🧡 This tangerine dream had me obsessed… the gota on the dupatta, those earrings,...
#pune #puneinfluencer #anarkali
Dec 07, 2025
Post
Open
❤️ 76 💬 2
My Sunday therapy: Picante Brunches @andcopune with a hint of festive vibes 🌶🍸🌸 Thank you, @gaurish...
Oct 15, 2025
Post
Open
❤️ 126 💬 6
obviously I love them both 🥰 . . . [Desi transformation, Western glam, Indo-western fashion, Tradit...
Oct 04, 2025
Post
Open
❤️ 201 💬 3
Already missing Navratri 2025 🥲 . . . #Navratri2025 #NavratriOutfit #ChaniyaCholi #GreenChaniya #g...
#trendingsong #PurpleClutcher #AhmedabadNavratri
Oct 02, 2025
Post
Open
❤️ 237 💬 11
Channeling my inner 'swarg se utri kokil kanthi apsara' 🦢✨️ #Navratri2025 #NavratriTransition #Navr...
#AhmedabadNavratri #apsara #apsaraali
Oct 02, 2025
Post
Open
❤️ 186 💬 3
Tag your Garba Paglu cousin 😁 #Navratri2025 #NavratriTransition #NavratriOutfit #ChaniyaCholi #Lime...
#AhmedabadNavratri #ChaniyaCholi #Garba
Oct 01, 2025
Post
Open
❤️ 173 💬 4
Shubh Mahashtami 🌸 There’s something magical about joining hands with hundreds of hearts in one Aar...
#SpiritualVibes #ShubhMahashtami #RangMorla
Sep 30, 2025
Post
Open
❤️ 181 💬 11
The ending though 🙈🥰✨️ 📍Rang Morla @tribevibe.live 📷 @neerjasoni_ 😍 #Navratri2025 #PurpleClutcher...
#RangMorla #RangBhiniRadha #PurpleClutcher
Sep 30, 2025
Post
Open
❤️ 588 💬 29
🌸 शुभ नवरात्रि! 🌸 Welcomed the fav time of the year surrounded by pure magic @aadyaratri 🏵 The ene...
#IndianDecor #HappyNavratri #GujaratNavratri
Oct 03, 2024
Post
Open
❤️ 131 💬 0
Anant Chaturdashi in Indore 😍
Sep 09, 2022
Post
Open
❤️ 663 💬 33
My idea of a relaxing staycation without having to travel far away... A cup of coffee on the couch, ...
#AhmedabadTravelBlogger #ahmedabadstay #AhmedabadHotel
Aug 18, 2022
Post
Open
❤️ 413 💬 15
This is exactly where I wish I was right now! 😍 The travel dreams shall wait as we wait at home to ...
#travelgram #hills #ahmedabadblogger
Apr 02, 2020
Post
Open
❤️ 693 💬 41
A glimpse of @shriya_silver 's ongoing Navratri preview from 20th to 23rd September at their store a...
#templejewellery #silvernecklaces #silverjewellery
Sep 21, 2019
Post
Open
❤️ 36 💬 8
🍹Mood: Indoor Picnic with Tea ☕ And here's my favorite place for that mood...the new @waghbakriteal...
#waghbakritealounge #waghbakri #purpleclutcher
Jan 23, 2019