NIHARIKA GUPTA | DELHI NCR
3,412
Posts
5,23,552
Followers
4,898
Following
Bio
✨23✨🗺️On a mission to explore the extraordinary ✈️
🧿CAFE & HOTEL REVIEWS | RECIPES | TRAVEL✨
💵 DM FOR PAID COLLABS
💌platterandpaths@gmail.com
Contact & Details
Email
platterandpaths@gmail.com
Phone
9643091840
Category
Blogger
Content Type
Food photography, lifestyle shots, travel destinations
Gender
Female
Age
23 yrs
Est. Post Price (CPV)
₹37,97,867 – ₹2,65,85,068
3,79,78,668 views × ₹0.1–₹0.7 CPV
Good Relations
No
Brand Collaborations
@birchdelhi
@houseofroyalsofficial
@indusflavour
@qdrestaurant
@thepunterhousereloaded
81,415
Avg Likes/Post
419
Avg Comments/Post
29,30,953
Total Likes
15,079
Total Comments
15.63%
Engagement Rate
₹37,97,867 – ₹2,65,85,068
Est. Post Price (CPV)
3,79,78,668 views × ₹0.1–0.7
Brand Collaboration Assessment
Overall Suitability
LOW
⚠️ High risk
Brand Safety
8/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
HIGH
⚠️ Political/Religious content
⚠️ Warning: This influencer has content that may not be suitable for all brands.
Audience Analytics
Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
85.0%
Audience Credibility
8,399
Avg Reach
Posting Frequency
2.7
Posts/Week
0.29%
Last 8 Posts Avg
1.63%
Last 10 Posts Avg
1.07%
Last 24 Posts Avg
declining
Hashtags Word Cloud
Mentions & Collaborations
@platter_and_paths
29 times
Total Eng.
14,62,721
Avg/Post
50,439
@sovanatnt
1 time
Total Eng.
16,302
Avg/Post
16,302
@mojindia
1 time
Total Eng.
3,495
Avg/Post
3,495
@thepunterhousereloaded
1 time
Total Eng.
1,363
Avg/Post
1,363
@bliss_bubble01
1 time
Total Eng.
1,047
Avg/Post
1,047
@geekappliancesindia
1 time
Total Eng.
684
Avg/Post
684
@geekrobocook
1 time
Total Eng.
684
Avg/Post
684
@indiagatefoods
1 time
Total Eng.
668
Avg/Post
668
@post_productionss
1 time
Total Eng.
445
Avg/Post
445
@shivam.mendiratta16
1 time
Total Eng.
445
Avg/Post
445
@pansari.group
1 time
Total Eng.
275
Avg/Post
275
@birchdelhi
1 time
Total Eng.
201
Avg/Post
201
@houseofroyalsofficial
1 time
Total Eng.
201
Avg/Post
201
@indusflavour
1 time
Total Eng.
201
Avg/Post
201
@qdrestaurant
1 time
Total Eng.
201
Avg/Post
201
Showing top 15 of 16
Collaboration Readiness Assessment
Overall Readiness Score
74%
74/100
Recommendation
Good candidate for collaborations. Review content for brand alignment.
Brand Safety & Pricing
Brand Safety
8/10
Est. Post Price (CPV range)
₹37,97,867 – ₹2,65,85,068
3,79,78,668 views × ₹0.1–₹0.7 per view
Sentiment
Positive
Content Safety
Political Content
0.0%
✓ Low Risk
Religious Content
20.0%
⚠️ High Risk
1 posts
⚠️ Controversial Content
Collaboration Readiness
Willingness
Ready
Past Collabs
@birchdelhi, @houseofroyalsofficial, @indusflavour, @qdrestaurant, @thepunterhousereloaded
Engagement Rate
15.63%
Evaluation Factors
Brand Safety
8/10
Points: 24/30
excellent
Political Content
0.0%
Points: 20/20
excellent
Religious Content
20.0%
Points: 0/20
poor
Willingness to Work
Yes
Points: 15/15
excellent
Past Collaborations
Yes
Points: 10/10
excellent
Engagement Rate
15.63%
Points: 5/5
excellent
Product Category Suitability
Food
10/10
✓ Excellent
Travel
8/10
✓ Excellent
Fashion
5/10
○ Good
Beauty
4/10
- Fair
Tech
3/10
- Fair
Fitness
2/10
- Fair
Important Considerations
- High religious content may limit brand partnership opportunities
Complete Analysis Data
Influencer Info
Name
Niharika Gupta
Age
23 yrs
Gender
Female
Category
Blogger
Content Type
Food photography, lifestyle shots, travel destinations
Brand & Pricing
Brand Safety
8/10
Est. Price (CPV)
₹37,97,867 – ₹2,65,85,068
Sentiment
Positive
Audience
Interests
Food, Travel, Recipes, Street Food, Cafes, Cooking
Income Level
Middle to Upper-middle class
Post Performance Timeline
Engagement Over Time
Likes
Comments
Engagement %
Posts (36)
Open
❤️ 85 💬 9
This Red Door opens to a whole Pan Asian feast 🥢❤️
📍 @thereddoor_delhi , Rajouri Garden, Delhi
Fol...
#exploremore
#khaosuey
#panasian
Mar 31, 2026
Open
❤️ 376 💬 71
Comment “MOMO” For Location List🥟
Follow for Part- 2
Follow- @platter_and_paths
#momo #momos_4k #...
#momoジェル
#momos_4k
#momo
Mar 31, 2026
Open
❤️ 1,124 💬 29
13 years of Biryani Blues and they’re making us the stars 🎉
Order your fav biryani & get The Anniv...
#BiryaniLovers
#BiryaniBlues
#AnniversaryAddOn
Mar 30, 2026
Open
❤️ 2,331 💬 44
5 Best Lunch Recipes you must try❤️
DM for Recipes
Vegetable Biryani
Dal makhani
Kaju Paneer Masal...
#paneerrecipes
#lunchrecipes
#lunch
Mar 30, 2026
Open
❤️ 1,302 💬 26
Tops hai Foodies Ka Choice❤️
Follow- @platter_and_paths
#tops #noodles #explore #hornokplease #mo...
#hornokplease
#explore
#tops
Mar 30, 2026
Open
❤️ 1,335 💬 28
Tag your Gang❤️
📍 @thepunterhousereloaded , Dwarka
Follow- @platter_and_paths
#bogo #bogosale #e...
#explore
#bogo
#bogosale
Mar 29, 2026
Open
❤️ 1,376 💬 20
Watching IPL is fun… but deciding what to eat during the match? Not so much 😩🏏
That’s why I tried B...
#smashyourhunger
#FoodWithFeeling
#ComfortInEverybowl
Mar 28, 2026
Open
❤️ 3,411 💬 345
3 Best Ramen Places in Delhi❤️
Comment for Location🍜
Follow- @platter_and_paths
#ramen #ramensta...
#topplaces
#ramenstagram
#ramen
Mar 28, 2026
Open
❤️ 976 💬 32
Nothing can ever beat desi looks 🌸🕊️❤️
Follow- @platter_and_paths
Desi looks, kurti, most comfort...
Mar 27, 2026
Open
❤️ 39,466 💬 121
Mango Bite, Orange Bite aur Kacha aam Mojito🍹
Follow- @platter_and_paths
#mojito #mojito🍹 #mojito...
#toffee
#mojitotime
#mojito🍹
Mar 27, 2026
Open
❤️ 34,068 💬 192
जय माता दी 🙏🏻❤️
Follow- @platter_and_paths
#ashtami #kanjak #kanyapoojan #navratribhajan #explore
#navratribhajan
#kanyapoojan
#kanjak
Mar 26, 2026
Open
❤️ 15,981 💬 321
Your next DP is waiting… in Greater Noida💙
📍 @sovanatnt
Follow- @platter_and_paths
#greektheme ...
#noidacafes
#greece
#greektheme
Mar 13, 2026
Open
❤️ 422 💬 26
Iss Shivratri ye Rasmalai zarur banana❤️
Follow- @platter_and_paths
#sabudana #sabudanarasmalai #...
#shivratri
#sabudanarasmalai
#sabudana
Feb 11, 2026
Open
❤️ 382 💬 14
Easy dhokla recipe
recipe, cooking, food, foodlover, foodblogger, foodie, homecooking, easyrecipes...
Feb 10, 2026
Open
❤️ 236 💬 29
Happy Teddy Day🧸❤️
Follow- @platter_and_paths
#teddy #teddybear #happyteddyday🐻 #valentinesweek #...
#explorepage✨
#happyteddyday🐻
#teddy
Feb 10, 2026
Open
❤️ 145 💬 56
This Valentine’s week, I took my first love out… FOOD, obviously 💘🍽️
A solo foodie date at #Pacific...
#explorepage✨
#explorer
#pacificmall
Feb 09, 2026
Open
❤️ 937 💬 39
Happy Chocolate Day🍫❤️
Follow- @platter_and_paths
#chocolateday #happychocolateday #explorepage✨ ...
#browniesizzler
#chocolateday
#explore
Feb 09, 2026
Open
❤️ 3,993 💬 70
10 Best Snacks recipes for Shaam ki Choti Moti Bhook😋❤️
1.Crispy Bread Rolls
2.Tandoori Paneer Tikk...
#shaamkasnack
#snacks
#snacksrecipe
Feb 08, 2026
Open
❤️ 991 💬 56
Tag your Valentine❤️
📍 @bliss_bubble01
Follow- @platter_and_paths
#valentine #platter #chocola...
#valentine
#strawberry
#platter
Feb 08, 2026
Open
❤️ 2,834 💬 47
Happy Rose Day🌹❤️
DM for Recipe
Follow- @platter_and_paths
#gulabjamun #gulab #mithai #homerecip...
#roseday
#mithai
#homerecipes
Feb 07, 2026
Open
❤️ 414 💬 31
एक ठहरी हुई शाम, डूबता सूरज और यमुना घाट 🌤️🌼💛🌻
📸- @post_productionss @shivam.mendiratta16
Follow-...
#yamunaghat
#films
#delhi
Feb 06, 2026
Open
❤️ 7,24,656 💬 1,612
Best चाय Recipe❤️
Follow- @platter_and_paths
#chai #kadakchai #chaitime #homerecipe #homestyle #e...
#chai
#chaitime
#exploring
Sep 15, 2025
Open
❤️ 5,88,743 💬 2,346
Chai toh pyaar hai❤️🥰
*DM For Recipe*
Follow- @platter_and_paths
#chai #chailover #tandoorichai☕...
#chai
#chaiislove
#chailover
Sep 10, 2025
Open
❤️ 14,69,501 💬 9,312
Aapko konsi Mithai pasand hai!?😍❤️
.
.
.
#indiansweets #mithai #mithaibox #viral #viralvideos #swe...
#indiansweets
#mithaibox
#mithai
Jul 17, 2024
Open
❤️ 1,430 💬 15
Tag your Special one for Momo Date🤭❤️
Follow : @platter_and_paths
#golgappe #golgappa #golgappelo...
#trendingnow
#trending
#streetfoodindia
Jun 23, 2022
Open
❤️ 6,293 💬 26
TAG Cold Coffee Lovers😍
📍Instafreeze, Amar Colony, Delhi!
FOLLOW- @platter_and_paths
#thefoodieq...
#trendingreels
#trending
#trend
Jun 21, 2022
Open
❤️ 6,541 💬 23
Soya Vegetable Pulao😍🤤
Tag Pulao Lovers🫢
Follow- @platter_and_paths
#pulao #pulaorecipe #tehri #s...
#explorepage✨
#explorepage
#viralvideos
Jun 20, 2022
Open
❤️ 2,447 💬 8
Tag Juice Lovers🍉❤️
📍Khan Market, Delhi!
Follow- @platter_and_paths
#watermelon #watermelonjuice...
#watermelonjuice
#watermelon
#viral
Jun 18, 2022
Open
❤️ 4,576 💬 22
Triple Dhamaka Sandwich😍
📍TRUFFLE DECK, ROHINI!
FOLLOW- @platter_and_paths
#thefoodiequila #sand...
#boireeltime
#viral
#triplecheeseburger
Jun 17, 2022
Open
❤️ 676 💬 8
Rajma Masala using @geekappliancesindia @geekrobocook
#electriccooker #kitchenappliances #kitchena...
#easyrecipes
#southindianfood
#sambar
May 05, 2022
Open
❤️ 659 💬 9
Biryani is not just a food but an emotion!
I am honoured to be celebrating an #EmotionCalledBiryani...
#Ramadaan
#indiakipuraniaadat
#Indiagate
Apr 27, 2022
Open
❤️ 1,162 💬 11
CRISPY POTATO SMILEY😍
Easiest Snacks Recipe❤️
Follow : @platter_and_paths
#paneer #potatosmiley #...
#feature
#eeeeeats
#teatimesnacks
Feb 26, 2022
Open
❤️ 5,306 💬 22
Aloo ki Kachori😍
Ye badia thi, Try karna🤗
Follow : @platter_and_paths
#cholebhature #breadpakoda ...
#tikki
#streetfoodlover
#streetfoodindia
Feb 21, 2022
Open
❤️ 237 💬 38
For all the streetfood Lovers, here’s a healthy option for you to make Tikki Chaat using @pansari.gr...
#thefoodiequila
#streetfoodindia
#streetfood
Jan 25, 2022
Open
❤️ 3,490 💬 5
Paneer Stuffed Kulcha😍
@mojindia
Follow : @platter_and_paths
#paneer #raita #kadhaipaneer #pane...
#eeaaa
#shahipaneer
#recipes
Jan 13, 2022
Open
❤️ 3,051 💬 16
Baarish, Chai aur Pakode😍
Follow : @platter_and_paths
#breadpakoda #breadrecipe #rainyday #rainys...
#breadpakoda
#streetfoodlover
#streetfoodindia
Jan 05, 2022