Influencer Directory

@ondw.ay

ondw.ay

On The Way

27 Posts
28,864 Followers
0 Following
Bio
🌀 Random things. Real reviews.
Life in close-up
DM for Promotion & Collabs
Contact & Details
Category
Lifestyle
Content Type
Food photography, product reviews, lifestyle videos
Age
25 yrs
Est. Post Price (CPV)
₹48,78,501 – ₹3,41,49,508
4,87,85,012 views × ₹0.1–₹0.7 CPV
Good Relations
No
Brand Collaborations
@instamart
4,29,138
Avg Likes/Post
6,632
Avg Comments/Post
51,49,655
Total Likes
79,585
Total Comments
1509.74%
Engagement Rate
₹48,78,501 – ₹3,41,49,508
Est. Post Price (CPV)
4,87,85,012 views × ₹0.1–0.7

Brand Collaboration Assessment

Overall Suitability
HIGH
✓ Safe for most brands
Brand Safety
8/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
LOW
✓ Clean content
✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.

Audience Analytics

Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
85.0%
Audience Credibility
6,53,655
Avg Reach
Posting Frequency
1.6
Posts/Week
declining
Hashtags Word Cloud
Mentions & Collaborations
@instamart
1 time
Total Eng.
4,09,493
Avg/Post
4,09,493

Collaboration Readiness Assessment

Overall Readiness Score
94%
94/100
EXCELLENT
Recommendation
Highly recommended for brand collaborations. Strong safety profile and engagement metrics.

Brand Safety & Pricing

Brand Safety
8/10
Est. Post Price (CPV range)
₹48,78,501 – ₹3,41,49,508
4,87,85,012 views × ₹0.1–₹0.7 per view
Sentiment
Positive

Content Safety

Political Content
0.0%
✓ Low Risk
Religious Content
0.0%
✓ Low Risk
✓ Safe for Brands

Collaboration Readiness

Willingness
Ready
Past Collabs
@instamart
Engagement Rate
1,509.74%

Evaluation Factors

Brand Safety
8/10
Points: 24/30 excellent
Political Content
0.0%
Points: 20/20 excellent
Religious Content
0.0%
Points: 20/20 excellent
Willingness to Work
Yes
Points: 15/15 excellent
Past Collaborations
Yes
Points: 10/10 excellent
Engagement Rate
1,509.74%
Points: 5/5 excellent

Product Category Suitability

Food
10/10
✓ Excellent
Travel
6/10
○ Good
Fashion
5/10
○ Good
Beauty
4/10
- Fair
Tech
3/10
- Fair
Fitness
2/10
- Fair

Complete Analysis Data

Influencer Info

Name On The Way
Age 25 yrs
Category Lifestyle
Content Type Food photography, product reviews, lifestyle videos

Brand & Pricing

Brand Safety 8/10
Est. Price (CPV) ₹48,78,501 – ₹3,41,49,508
Sentiment Positive

Audience

Interests Food, snacks, lifestyle products, cooking, challenges, viral trends
Income Level Middle to upper-middle class

Post Performance Timeline

Engagement Over Time
Likes
Comments
Engagement %

Posts (12)

Post
Open
❤️ 5,44,234 💬 12,179
KHATTA MEETHA #explorepage #foryou #reelstrending #treding #virel
#explorepage #virel #treding
Apr 26, 2026
Post
Open
❤️ 27,399 💬 329
Swaadly Peanut butter 🧈
Apr 19, 2026
Post
Open
❤️ 2,03,906 💬 2,689
YiPPee! Measurement🍜 #explorepage #foryou #virel #viralreels #challenge
#virel #viralreels #foryou
Apr 19, 2026
Post
Open
❤️ 4,00,917 💬 8,576
@instamart btao next konsi cheez try karun? #collab #explorepage #challenge #foryou #virel reels
#virel #foryou #explorepage
Apr 12, 2026
Post
Open
❤️ 2,12,493 💬 2,207
PANCHRATTAN🤪 #explorepage #foryou #virel #reels #reelstrending
#reelstrending #virel #reels
Apr 10, 2026
Post
Open
❤️ 67,483 💬 342
Dairy Milk Chocolate 🍫 #explorepage #challenge #foryou #virel #viralreels
#viralreels #challenge #explorepage
Apr 01, 2026
Post
Open
❤️ 33,240 💬 210
PULSE Candy 🍬 #explorepage #foryou #reelstrending #viralreels #challenge
#viralreels #reelstrending #foryou
Mar 29, 2026
Post
Open
❤️ 33,714 💬 302
Safal Mixed Veggies🥙 #explorepage #challenge #foryou #haryana #treding
#treding #haryana #foryou
Mar 28, 2026
Post
Open
❤️ 49,617 💬 632
Kuch namkeen ho jaye🤪 #explorepage #virel #challenge #reelstab #viralreels
#virel #viralreels #reelstab
Mar 26, 2026
Post
Open
❤️ 4,32,467 💬 6,974
Suger Crystal Counting🤪 #explorepage #virel #challenge #foryou #reelstab
#virel #reelstab #foryou
Mar 25, 2026
Post
Open
❤️ 7,08,534 💬 8,578
Maggie's Measurement📉 #maggie #explorepage #virel #treding #challenge
#challenge #explorepage #maggie
Mar 05, 2026
Post
Open
❤️ 24,35,651 💬 36,567
Haldiram's Mixture #explorepage #viralreels #challenge #foryou #viralreels
#challenge #explorepage #foryou
Mar 03, 2026