nirmika

Business

Nirmika Singh

2,278 Posts

1,24,947 Followers

7,499 Following

Bio

Founder @mox.asia
Ex executive editor @rollingstonein
📍Mumbai

Contact & Details

nirmika.singh@gmail.com

Brand Collaboration Assessment

Overall Suitability

HIGH

✓ Safe for most brands

Brand Safety

8/10

✓ Excellent

Collaboration Ready

✓ YES

Open to partnerships

Controversy Risk

LOW

✓ Clean content

✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.

Audience Analytics

Age Demographics

Gender Distribution

Top Cities

Ethnicity Distribution

Language Distribution

Language data not available

Key Metrics

85.0%

Audience Credibility

0.00%

Growth Rate

3,842

Avg Reach

Posting Frequency

0.1

Posts/Week

4.47%

Last 8 Posts Avg

3.62%

Last 10 Posts Avg

2.05%

Last 24 Posts Avg

improving

Hashtags Word Cloud

Mentions & Collaborations

@arrahman

4 times

Total Eng.

44,269

Avg/Post

11,067

@faizmustafamusic

4 times

Total Eng.

44,269

Avg/Post

11,067

@iamhinanaazbali

3 times

Total Eng.

43,735

Avg/Post

14,578

@kishorbelekar

3 times

Total Eng.

22,495

Avg/Post

7,498

@sarthak.kalyani

2 times

Total Eng.

22,308

Avg/Post

11,154

@shubham_bhat07

2 times

Total Eng.

22,308

Avg/Post

11,154

@aditiraohydari

2 times

Total Eng.

21,905

Avg/Post

10,953

@aanandijoshi,

1 time

Total Eng.

21,774

Avg/Post

21,774

@abhayjodhpurkar

1 time

Total Eng.

21,774

Avg/Post

21,774

@amina__rafiq

1 time

Total Eng.

21,774

Avg/Post

21,774

@jerrysvincent

1 time

Total Eng.

21,774

Avg/Post

21,774

@nayansee__sharma

1 time

Total Eng.

21,774

Avg/Post

21,774

@shibisrinivasan

1 time

Total Eng.

21,774

Avg/Post

21,774

@shridhar_ramesh

1 time

Total Eng.

21,774

Avg/Post

21,774

@sivaangi.krish

1 time

Total Eng.

21,774

Avg/Post

21,774

Showing top 15 of 30

Collaboration Readiness Assessment

Overall Readiness Score

90.8%

90.8/100

EXCELLENT

Recommendation

Highly recommended for brand collaborations. Strong safety profile and engagement metrics.

Brand Safety & Pricing

Brand Safety

8/10

Est. Post Price (CPV range)

₹4,198 – ₹29,385

41,978 views × ₹0.1–₹0.7 per view

Sentiment

Positive

Content Safety

Political Content

0.0%

✓ Low Risk

Religious Content

0.0%

✓ Low Risk

✓ Safe for Brands

Collaboration Readiness

Willingness

Ready

Past Collabs

@arrahman, @faizmustafamusic, @iamhinanaazbali, @kishorbelekar

Engagement Rate

1.83%

Evaluation Factors

Brand Safety

8/10

Points: 24/30 excellent

Political Content

0.0%

Points: 20/20 excellent

Religious Content

0.0%

Points: 20/20 excellent

Willingness to Work

Yes

Points: 15/15 excellent

Past Collaborations

Yes

Points: 10/10 excellent

Engagement Rate

1.83%

Points: 1.8/5 good

Product Category Suitability

Travel

8/10

✓ Excellent

Fashion

7/10

○ Good

Tech

6/10

○ Good

Food

5/10

○ Good

Beauty

5/10

○ Good

Fitness

4/10

- Fair

Complete Analysis Data

Influencer Info

Name Nirmika Singh

Age 35 yrs

Gender Female

Category Entrepreneur

Content Type Videos, Images, Sidecar posts

Brand & Pricing

Brand Safety 8/10

Est. Price (CPV) ₹4,198 – ₹29,385

Sentiment Positive

Audience

Interests Music, Creativity, Entrepreneurship, Poetry, Arts

Income Level Middle to Upper-middle class

Post Performance Timeline

Engagement Over Time

Likes

Comments

Engagement %

Posts (23)

Open

❤️ 530 💬 60

Of course dreams come true! Zara Zara was special from the very first day. The melody, the nuance an...

Feb 07, 2026

Open

❤️ 21,627 💬 147

ज़रा ज़रा हैरान मैं हुई 🌺 It is my honour and privilege to have written the lyrics for this breatht...

Jan 30, 2026

Open

❤️ 467 💬 67

Today, I pause for a moment to feel something I once only dared to imagine. A small kid who sang t...

Jan 25, 2026

Open

❤️ 21,044 💬 327

“Zara Zara” is my sincere attempt at fusing Hindustani poetry with modern songwriting. Thank you @...

Jan 23, 2026

Open

❤️ 139 💬 12

If you’re a woman in the creative industries, how are you nourishing your creativity among peers? ...

Jan 16, 2026

Open

❤️ 47 💬 1

Nov 07, 2025

Open

❤️ 139 💬 5

Truth bomb time!

Nov 06, 2025

Open

❤️ 83 💬 21

Business of Creativity: Masterclass & Mixer by Nirmika Singh @nirmika Step into an evening that exp...

#AurSuno

Nov 03, 2025

Open

❤️ 222 💬 30

I read a beautiful post recently about the beauty of absence in our lives. While we all seek abundan...

Nov 03, 2025

Open

❤️ 208 💬 77

Creativity Means Business People think of creativity as a mood. A vibe. Romanticized by artists. Un...

#BusinessofCreativity.

Jul 10, 2025

Open

❤️ 149 💬 4

Equals launch

Jan 30, 2024

Open

❤️ 114 💬 5

Swarathma live at Kala Ghoda Arts Festival 🚀🚀🚀

Jan 26, 2024

Open

❤️ 278 💬 10

#AurSuno Shamiyana

#AurSuno

Jan 07, 2024

Open

❤️ 113 💬 3

HRIDAY Live! 💥

Dec 21, 2023

Open

❤️ 206 💬 9

We’re in Dehradun!

Oct 28, 2023

Open

❤️ 95 💬 6

KR$NA live at @believemusicindia’s 10th year anniversary 💥

Oct 05, 2023

Open

❤️ 3,704 💬 79

And here’s my photo with the icon. Got a chance to discuss music and culture with Mr Cook. “I used ...

Apr 18, 2023

Open

❤️ 846 💬 22

The mind blowing Urfi!

Mar 04, 2023

Open

❤️ 117 💬 0

The incredible @llaarun ji at @radionasha Heroini Awards

Mar 04, 2023

Open

❤️ 221 💬 3

#DoChaarSeconds

Jan 13, 2023

Open

❤️ 206 💬 6

Hriday Gattani at RS HQ!

Jan 13, 2023

Open

❤️ 814 💬 13

Happy happy!

Dec 31, 2022

Open

❤️ 190 💬 14

Pune show soundcheck Come to @thehighspirits tonight at 9pm ♥️

Dec 21, 2022