mum_in_vogue

Business

Surbhi Agarwal

2,737 Posts

6,87,936 Followers

3,726 Following

Bio

Luxury | Lifestyle | Travel
Author | TEDx Speaker | Minimalist
FEMINA Achiever 2025
Times 40under40 (2023)
24 countries and counting
📍Delhi, India

https://amzn.eu/d/7185DVV

Contact & Details

Brand Collaboration Assessment

Overall Suitability

HIGH

✓ Safe for most brands

Brand Safety

9/10

✓ Excellent

Collaboration Ready

✓ YES

Open to partnerships

Controversy Risk

LOW

✓ Clean content

✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.

Audience Analytics

Age Demographics

Gender Distribution

Top Cities

Ethnicity Distribution

Language Distribution

Language data not available

Key Metrics

75.0%

Audience Credibility

2,582

Avg Reach

Posting Frequency

0.1

Posts/Week

0.04%

Last 8 Posts Avg

0.15%

Last 10 Posts Avg

0.25%

Last 24 Posts Avg

declining

Hashtags Word Cloud

Mentions & Collaborations

@cafekhm

1 time

Total Eng.

10,207

Avg/Post

10,207

@itchotels

1 time

Total Eng.

7,979

Avg/Post

7,979

@welcomhotel

1 time

Total Eng.

7,979

Avg/Post

7,979

@welcomhotelthesavoy

1 time

Total Eng.

7,979

Avg/Post

7,979

@grandhotel.zellamsee

1 time

Total Eng.

7,359

Avg/Post

7,359

@ikshitijgarg

1 time

Total Eng.

1,204

Avg/Post

1,204

@manisshasbhagat

1 time

Total Eng.

1,156

Avg/Post

1,156

@clingtobooks

1 time

Total Eng.

804

Avg/Post

804

@sidusgalaxy

1 time

Total Eng.

773

Avg/Post

773

@marinertushar

1 time

Total Eng.

464

Avg/Post

464

@conradpune

2 times

Total Eng.

390

Avg/Post

195

@speziabistro

1 time

Total Eng.

361

Avg/Post

361

@inoxmovies

1 time

Total Eng.

329

Avg/Post

329

@vickythechef

1 time

Total Eng.

329

Avg/Post

329

@parisian_cafe_bakery

1 time

Total Eng.

226

Avg/Post

226

Showing top 15 of 17

Collaboration Readiness Assessment

Overall Readiness Score

92.2%

92.2/100

EXCELLENT

Recommendation

Highly recommended for brand collaborations. Strong safety profile and engagement metrics.

Brand Safety & Pricing

Brand Safety

9/10

Est. Post Price (CPV range)

₹1,17,382 – ₹8,21,676

11,73,823 views × ₹0.1–₹0.7 per view

Sentiment

Positive

Content Safety

Political Content

0.0%

✓ Low Risk

Religious Content

0.0%

✓ Low Risk

✓ Safe for Brands

Collaboration Readiness

Willingness

Ready

Past Collabs

@conradpune, @cafekhm, @itchotels, @welcomhotel, @grandhotel.zellamsee, @parisian_cafe_bakery, @speziabistro, @inoxmovies, @vickythechef

Engagement Rate

0.21%

Evaluation Factors

Brand Safety

9/10

Points: 27/30 excellent

Political Content

0.0%

Points: 20/20 excellent

Religious Content

0.0%

Points: 20/20 excellent

Willingness to Work

Yes

Points: 15/15 excellent

Past Collaborations

Yes

Points: 10/10 excellent

Engagement Rate

0.21%

Points: 0.2/5 fair

Product Category Suitability

Travel

10/10

✓ Excellent

Food

9/10

✓ Excellent

Fashion

8/10

✓ Excellent

Beauty

7/10

○ Good

Fitness

6/10

○ Good

Tech

5/10

○ Good

Complete Analysis Data

Influencer Info

Name Surbhi Agarwal

Age 35 yrs

Gender Female

Category Lifestyle, Travel

Content Type Food photography, lifestyle shots, travel destinations

Brand & Pricing

Brand Safety 9/10

Est. Price (CPV) ₹1,17,382 – ₹8,21,676

Sentiment Positive

Audience

Interests Luxury travel, lifestyle content, food experiences, wellness, minimalism

Income Level High income

Post Performance Timeline

Engagement Over Time

Likes

Comments

Engagement %

Posts (24)

Open

❤️ 151 💬 122

Until now, did you wonder, Merchant Navy is not just a fancy profession, it is sustenance.

Mar 28, 2026

Open

❤️ 117 💬 109

Calm morning breakfast @parisian_cafe_bakery

Mar 26, 2026

Open

❤️ 116 💬 160

Full look on the cover.

Mar 24, 2026

Open

❤️ 101 💬 68

Mar 23, 2026

Open

❤️ 127 💬 81

If you’ve been asking me where to stay in Pune… let me put you onto this. Conrad Pune is actually H...

Mar 21, 2026

Open

❤️ 96 💬 86

You know those mornings where you don’t feel like rushing anywhere… you just want to stay in, sip yo...

Mar 19, 2026

Open

❤️ 122 💬 199

I didn’t change. I just stopped adjusting for the wrong voices.

Mar 18, 2026

Open

❤️ 147 💬 234

big fan of whatever you call it… Save it for your Dream Home inspo. #MumInVogueAesthetics

#MumInVogueAesthetics

Mar 17, 2026

Open

❤️ 118 💬 243

Some meals stay with you for the flavours, some for the atmosphere — this one had both. Loved the t...

Mar 16, 2026

Open

❤️ 7,562 💬 417

Framed in old-world charm. @itchotels @welcomhotel @welcomhotelthesavoy

Nov 07, 2025

Open

❤️ 7,070 💬 289

Zell am See in its purest form — uninterrupted lake views, beachside calm, and the kind of quiet lux...

Jul 02, 2025

Open

❤️ 9,722 💬 485

If walls could talk… they’d whisper stories of emperors, poets, and philosophers over the clink of p...

#ViennaMoments #HistoryMeetsElegance #CaféCentral

Jun 29, 2025

Open

❤️ 264 💬 65

Live from Culinary Conversations with Vicky Ratnani @inoxmovies @vickythechef Stay tuned for more...

#vickyratnani #vickygoesinox #live

Jun 16, 2022

Open

❤️ 714 💬 90

Hi friends. I was live this Sunday with Kids Book Curator Pooja Kothari of Cling to Books. Here is ...

#reels #live #instagram

Mar 27, 2022

Open

❤️ 729 💬 44

Starry Sojourn! Welcome to Sidus Galaxy, Where angels dance & nature sings in symphony. To a whol...

#vacationmode #vacation #photooftheday

Dec 12, 2021

Open

❤️ 1,070 💬 30

Guys do watch this video to know about the detailed way to start applying make up. #makeup #makeupt...

#primer #makeupvideos #makeuptutorial

Sep 12, 2021

Open

❤️ 1,092 💬 2

Superheroes are all around us. All we need is to find them and learn that they are no different from...

#toxicrelationships #toxic #strong

Jul 25, 2021

Open

❤️ 1,154 💬 2

This was a superb session about nutrition. Manissha answered so many questions in such beautiful man...

#nutritionist #nutritiontips #pcod

Jul 21, 2021

Open

❤️ 1,177 💬 27

@ikshitijgarg Amazing live music session where we received so much love. It was overwhelming, hones...

#weekendvibes #weekend #singing

Jul 18, 2021

Open

❤️ 29 💬 3

Elliptical trainer is one of my favorite training machines. This video is a small clip from my toda...

#workouts #workoutoftheday #workoutmotivation

Jul 17, 2021

Open

❤️ 10 💬 0

I have been looking for Worksheets for my son so he can spend some quality time revising and practis...

Jun 30, 2021

Open

❤️ 27 💬 5

This is how it looks like these days!! #instagram #instagood #instadaily #instafood #diet #dietplan...

#takecareofyourself #sugarispoison #saynotosugar

Jun 23, 2021

Open

❤️ 458 💬 6

This little boy has been filling every page of every notebook that he can get his hands on. While to...

#odd #nursery #numbers

Jun 13, 2021

Open

❤️ 4 💬 3

Happy birthday to the most beautiful bride in the world. We love you and will do it forever❤️ @pr_iy...

Oct 28, 2020