Influencer Directory

@masalakitchenbypoonam

masalakitchenbypoonam

masalakitchenbypoonam

Masala Kitchen by Poonam Devnani

1,970 Posts
9,39,729 Followers
4 Following
Bio
🥰 Mom of 3 👩🏻‍🍳 Home Chef & More..🌟
Easy recipes ke saath free nuskhe aur gyaan! 🤗
4th child ➡️ @mykkstore 💆🏻‍♀️
https://youtu.be/wS9KEuf_54g?si=KxSiKp_8n6jD6_36
Contact & Details
Email
maayehkaisekarunbypoonam@gmail.com
Phone
9425112700
Category
Food & Cooking
Content Type
Food videos, recipe tutorials, cooking hacks
Gender
Female
Est. Post Price (CPV)
₹9,30,648 – ₹65,14,534
93,06,477 views × ₹0.1–₹0.7 CPV
Good Relations
No
6,984
Avg Likes/Post
30
Avg Comments/Post
2,51,428
Total Likes
1,096
Total Comments
0.75%
Engagement Rate
₹9,30,648 – ₹65,14,534
Est. Post Price (CPV)
93,06,477 views × ₹0.1–0.7

Brand Collaboration Assessment

Overall Suitability
LOW
⚠️ High risk
Brand Safety
8/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
HIGH
⚠️ Political/Religious content
⚠️ Warning: This influencer has content that may not be suitable for all brands.

Audience Analytics

Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
75.0%
Audience Credibility
16,406
Avg Reach
Posting Frequency
2.5
Posts/Week
1.44%
Last 8 Posts Avg
1.20%
Last 10 Posts Avg
1.16%
Last 24 Posts Avg
improving
Hashtags Word Cloud
Mentions & Collaborations
@masalakitchenbypoonam
25 times
Total Eng.
2,43,677
Avg/Post
9,747

Collaboration Readiness Assessment

Overall Readiness Score
64.8%
64.8/100
GOOD
Recommendation
Good candidate for collaborations. Review content for brand alignment.

Brand Safety & Pricing

Brand Safety
8/10
Est. Post Price (CPV range)
₹9,30,648 – ₹65,14,534
93,06,477 views × ₹0.1–₹0.7 per view
Sentiment
Positive

Content Safety

Political Content
0.0%
✓ Low Risk
Religious Content
20.0%
⚠️ High Risk
5 posts
⚠️ Controversial Content

Collaboration Readiness

Willingness
Ready
Past Collabs
None detected
Engagement Rate
0.75%

Evaluation Factors

Brand Safety
8/10
Points: 24/30 excellent
Political Content
0.0%
Points: 20/20 excellent
Religious Content
20.0%
Points: 0/20 poor
Willingness to Work
Yes
Points: 15/15 excellent
Past Collaborations
None
Points: 5/10 good
Engagement Rate
0.75%
Points: 0.8/5 fair

Product Category Suitability

Food
10/10
✓ Excellent
Cooking
10/10
✓ Excellent
Health
8/10
✓ Excellent
Lifestyle
7/10
○ Good
Beauty
5/10
○ Good
Fitness
4/10
- Fair
Travel
3/10
- Fair
Tech
2/10
- Fair
Fashion
1/10
- Fair
Important Considerations
  • High religious content may limit brand partnership opportunities

Complete Analysis Data

Influencer Info

Name Masala Kitchen by Poonam Devnani
Age 1840 yrs
Gender Female
Category Food & Cooking
Content Type Food videos, recipe tutorials, cooking hacks

Brand & Pricing

Brand Safety 8/10
Est. Price (CPV) ₹9,30,648 – ₹65,14,534
Sentiment Positive

Audience

Interests Cooking, Indian cuisine, quick recipes, kitchen hacks, healthy eating
Income Level Middle to upper-middle class

Post Performance Timeline

Engagement Over Time
Likes
Comments
Engagement %

Posts (36)

Post
Open
❤️ 563 💬 15
Homemade Ubtan For Daily Use😍😍 For more such food recipes & tricks do follow @masalakitchenbypoona...
#DiyUbtan #FestiveGlow #HomemadeUbtan
Mar 31, 2026
Post
Open
❤️ 3,006 💬 9
“Roz-roz adrak lassan saaf karne ka jhanjhat khatam 😌 Ek baar bana lo, din bhar kaam aayega!”😍 For ...
#timesavingtips #reelitfeelit #kitchenideas
Mar 30, 2026
Post
Open
❤️ 66,878 💬 64
पुरानी हो या नयी मटकी, सिर्फ 1 चम्मच से ठंडा रहेगा पानी😍😍 For more such food recipes & tricks do fo...
#ThandaPani #summer #MatkaPani
Mar 29, 2026
Post
Open
❤️ 10,136 💬 47
न कॉइल, न स्प्रे - सिर्फ 2 मिनट में मच्छर भगाने का 100% असरदार तरीका😍😎 For more such food recipes &...
#Mosquitoes #mosquito #MacharBhaganeKaTarika
Mar 28, 2026
Post
Open
❤️ 14,360 💬 57
सिर्फ 3 ब्रेड Slice से आज बनेगी अनोखी कुल्फी | Kunafa Kulfi😍😍 For more such food recipes & tricks d...
#SummerSpecial #KunafaKulfi #KunafaIceCream
Mar 27, 2026
Post
Open
❤️ 1,823 💬 3
Vrat Special Appe सिर्फ 7 मिनट मे कम चीजो से - व्रत मे झटपट बनाए😍😍 For more such food recipes & tri...
#VratRecipes #Navratri #masalakitchen
Mar 27, 2026
Post
Open
❤️ 8,065 💬 42
₹300 में मिलने वाली किशमिश बनाएं, सिर्फ ₹50 के अंगूर से - बिना केमिकल, बिना मशीन | Homemade Kishmish...
#kitchenhacks #kitchentricks #Raisin
Mar 26, 2026
Post
Open
❤️ 3,371 💬 8
नवरात्रि भोग बनाने का नया तरीका | Kanya Poojan Prasad Thali😍😍 For more such food recipes & tricks d...
#NavratriPrasad #GasSavingTricks #navratrispecial❤️
Mar 25, 2026
Post
Open
❤️ 865 💬 3
खिली-खिली खिचड़ी 1 चम्मच घी से ,वो भी बिना गैस के 😊 For more such food recipes & tricks do follow @...
#nogas #navratrispecial #navratrirecipe
Mar 24, 2026
Post
Open
❤️ 3,781 💬 33
“Gas ki tension khatam 😍 Microwave me bana lo soft aur tasty halwa 🤤✨” For more such food recipes &...
#navratri #microwaverecipe #lpg
Mar 23, 2026
Post
Open
❤️ 7,528 💬 226
व्रत में भी स्वाद का मज़ा 😍 आज बने स्पेशल दही वड़ा 🙌 For more such food recipes & tricks do follow ...
#vratrecipes #vratfood #navratrivibes❤️
Mar 22, 2026
Post
Open
❤️ 10,589 💬 32
व्रत में कुछ टेस्टी खाना है? 🤔 ट्राय करो ये शकरकंद की पूरी 😋 For more such food recipes & tricks do...
#vratrecipe #sweetpotato #shakarkand
Mar 21, 2026
Post
Open
❤️ 3,674 💬 28
“Meetha bhi, guilt-free bhi 😍 Sugar free ice cream try kiya kya?”😍😍 For more such food recipes & tr...
#sugarfree #nocooking #healthyicecream
Mar 20, 2026
Post
Open
❤️ 12,576 💬 76
100% Guaranteed नुस्खा White To Black Hair😍😍 For more such food recipes & tricks do follow @masalak...
#HairDye #WhiteHairBlack #safedbalonkailaj
Feb 10, 2026
Post
Open
❤️ 2,295 💬 16
आटे से बनी सांबर वड़ी | एक बार बनाएँ, महीने भर खाएँ 😋 | Sambar Wadi - Pudachi Wadi😍 For more such f...
#VidarbhaSpecial #SambarVadi #MasalaKitchen
Feb 09, 2026
Post
Open
❤️ 1,299 💬 5
Oil की ये ट्रिक है ना काम की 😍😍 For more such food recipes & tricks do follow @masalakitchenbypoona...
#sabjitrick #sabji #masalakitchen
Feb 08, 2026
Post
Open
❤️ 1,664 💬 5
ये सब्ज़ी खाकर उंगलियां चाट जाएंगे | Palak Matar Ki Sabji😍😍 For more such food recipes & tricks do ...
#sabjirecipe #sabji #palakkisabji
Feb 07, 2026
Post
Open
❤️ 4,022 💬 31
बालों की लंबाई तेजी से बढ़ने लगेगी की हैरान रह जाओगे Hair Regrowth Oil😍😍 For more such food recipes ...
#RiceHairOil #OnionHairOil #MaaYehKaiseKarun
Feb 06, 2026
Post
Open
❤️ 43,579 💬 80
“Na fry, na gravy — bas boiled matar aur desi masala 💥”😍😍 For more such food recipes & tricks do fo...
#SimpleFood #MatarRecipe #DesiFood
Feb 05, 2026
Post
Open
❤️ 17,838 💬 66
गुड़ और हल्दी का जादू - हाथ पैर गर्दन को चमका देगा,😍😍 For more such food recipes & tricks do follow...
#MaaYehKaiseKarun #JaggeryForSkin #tanningremoval
Feb 04, 2026
Post
Open
❤️ 2,228 💬 14
“Oil-free palak bhajiye chaat – healthy bhi, tasty bhi 😍😍” For more such food recipes & tricks do f...
#PalakChaat #palakbhajiya #OilFreeSnacks
Feb 03, 2026
Post
Open
❤️ 2,793 💬 15
“Dry chutney ho toh aisi – teekhi, chatakedaar, laajawaab 🔥” For more such food recipes & tricks do...
#LahsunChutney #IndianChutney #homemadechutney
Feb 02, 2026
Post
Open
❤️ 9,290 💬 30
“Secret ingredient? Imli ki yeh unique chutney 🤫✨😍 For more such food recipes & tricks do follow @m...
#snacktime #IndianSnacks #ImliChutney
Jan 31, 2026
Post
Open
❤️ 2,351 💬 24
पौष्टिक और स्वाद में लाजवाब | Pahadi Chaunsa Dal Recipe😍😍 For more such food recipes & tricks do fo...
#daltadka #dalchawal #masalakitchen
Jan 30, 2026
Post
Open
❤️ 8,143 💬 31
Winter me li, saal bhar chali – simple si tricks Dekhlo...!😍😍 For more such food recipes & tricks d...
#desijugaad #kitchenhacks #smartcooking
Jan 29, 2026
Post
Open
❤️ 167 💬 30
Last night got the best surprise party by my loved ones and my MK team made this BTS video that was ...
#bts #masalakitchen_recipe #youtuber
Oct 31, 2021
Post
Open
❤️ 411 💬 5
Mumbai Style Pav Bhaji INGREDIENTS: For Bhaji: * Oil (तेल) - 1 Tbsp * Carrot (गाजर) - 2 * Capsicum...
#tavapulao #streetstyle #rainyday
Jun 29, 2021
Post
Open
❤️ 4,768 💬 43
• Homemade Besan Barfi • INGREDIENTS: * Gram Flour (बेसन) - 2 Cup/250 Grams * Semolina (सूजी/रवा) ...
#yummy #sweetdish #streetfood
Jun 23, 2021
Post
Open
❤️ 352 💬 7
• Delhi Special Shahi Tukda /Bread Pudding • INGREDIENTS: * Bread(ब्रेड) * Milk(दूध) - 2cup * Sugar...
#dessert #dessertlover #homemadepudding
May 27, 2021
Post
Open
❤️ 414 💬 15
* Dharwad Ke Pede * INGREDIENTS: * Khoya(मावा) - 3/4 cup * Paneer(छेना) - 1/2 cup * Sugar(चीनी) - 3...
#worldfamous #sweets #sweet
May 21, 2021
Post
Open
❤️ 478 💬 11
INGREDIENTS: * Amla/Gooseberry (आँवला) - 1 kg * Water (पानी) - 1-1.5 liter * Sugar (चीनी) - 2 cups/...
#khattameetha #stronghair #masalakitchen_recipe
Feb 14, 2021
Post
Open
❤️ 461 💬 4
Namkeen Bhujiya Snacks INGREDIENTS: * Potato (आलू) - 4 boiled * Mint leaves powder (पुदीना पाउडर) ...
#bhujiyasev #aloobhujiya #tastysev
Feb 13, 2021
Post
Open
❤️ 461 💬 3
Vada Pav & Chai ! One of the best Tea time combo ever. Mumbai's most favorite and popular street fo...
#vadapao #vadapav #streetfoodofindia
Jan 31, 2021
Post
Open
❤️ 367 💬 6
A very popular bengali dessert. Simple & Easy to make. INGREDIENTS: * Milk ( दूध) - 1/2 liter * Sug...
#quickrecipes #misthidoi #mishtidohi
Jan 10, 2021
Post
Open
❤️ 551 💬 4
INGREDIENTS: * Potato (आलू) - 4-5 * Thick curd (गाढ़ा दही) - 1/4 bowl * Ginger,Garlic,Green chili pa...
#yummy #teatimesnacks #springroll
Dec 30, 2020
Post
Open
❤️ 281 💬 8
Dont hesitate to try this fabulous recipe. INGREDIENTS: * Vegetable (सब्जी) * Onion (प्याज) * Cotta...
#homemaderecipe #stuffedonion #quickrecipes
Dec 27, 2020