Vipasha Pillai | Food & Travel Creator
3,179
Posts
29,985
Followers
7,352
Following
Bio
Mumbai food reels | Travel vlogs ✈️ | Quick recipes 🍲 👩🍳 I cook what I see & like
🍛 Accepting Food Orders (24 Hr Notice) | #Madrasitadka
Contact & Details
Email
vipasha.pillai@gmail.com
Phone
9987025202
Category
Food & Drink
Content Type
Food photography, lifestyle shots, travel vlogs
Gender
Female
Est. Post Price (CPV)
₹7,47,970 – ₹52,35,789
74,79,699 views × ₹0.1–₹0.7 CPV
Good Relations
No
Brand Collaborations
@bumbiyya_foodie
@punjabsindpremiumdairy
@madrasitadka
10,626
Avg Likes/Post
74
Avg Comments/Post
3,50,663
Total Likes
2,427
Total Comments
35.68%
Engagement Rate
₹7,47,970 – ₹52,35,789
Est. Post Price (CPV)
74,79,699 views × ₹0.1–0.7
Brand Collaboration Assessment
Overall Suitability
HIGH
✓ Safe for most brands
Brand Safety
9/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
LOW
✓ Clean content
✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.
Audience Analytics
Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
85.0%
Audience Credibility
19,403
Avg Reach
Posting Frequency
0.1
Posts/Week
0.48%
Last 8 Posts Avg
69.92%
Last 10 Posts Avg
46.02%
Last 24 Posts Avg
declining
Hashtags Word Cloud
Mentions & Collaborations
@madrasitadka
2 times
Total Eng.
2,84,218
Avg/Post
1,42,109
@bumbiyya_foodie
1 time
Total Eng.
232
Avg/Post
232
@cancioshousegoa
1 time
Total Eng.
177
Avg/Post
177
@ariyahome.co
1 time
Total Eng.
94
Avg/Post
94
@_believer_in_karma
1 time
Total Eng.
49
Avg/Post
49
@gayathrishanker31
1 time
Total Eng.
49
Avg/Post
49
@hemalitalreja
1 time
Total Eng.
49
Avg/Post
49
@johnny.noronha
1 time
Total Eng.
49
Avg/Post
49
@madhu.tambe
1 time
Total Eng.
49
Avg/Post
49
@nikhilsule
1 time
Total Eng.
49
Avg/Post
49
@riteshshetty23
1 time
Total Eng.
49
Avg/Post
49
@shubhada_anand
1 time
Total Eng.
49
Avg/Post
49
@punjabsindpremiumdairy
1 time
Total Eng.
47
Avg/Post
47
@ambrosia_sweettreats
1 time
Total Eng.
40
Avg/Post
40
@insanely_foodie_bong!
1 time
Total Eng.
40
Avg/Post
40
Showing top 15 of 16
Collaboration Readiness Assessment
Overall Readiness Score
97%
97/100
Recommendation
Highly recommended for brand collaborations. Strong safety profile and engagement metrics.
Brand Safety & Pricing
Brand Safety
9/10
Est. Post Price (CPV range)
₹7,47,970 – ₹52,35,789
74,79,699 views × ₹0.1–₹0.7 per view
Sentiment
Positive
Content Safety
Political Content
0.0%
✓ Low Risk
Religious Content
0.0%
✓ Low Risk
✓ Safe for Brands
Collaboration Readiness
Willingness
Ready
Past Collabs
@bumbiyya_foodie, @punjabsindpremiumdairy, @madrasitadka
Engagement Rate
35.68%
Evaluation Factors
Brand Safety
9/10
Points: 27/30
excellent
Political Content
0.0%
Points: 20/20
excellent
Religious Content
0.0%
Points: 20/20
excellent
Willingness to Work
Yes
Points: 15/15
excellent
Past Collaborations
Yes
Points: 10/10
excellent
Engagement Rate
35.68%
Points: 5/5
excellent
Product Category Suitability
Food
10/10
✓ Excellent
Travel
9/10
✓ Excellent
Cooking
9/10
✓ Excellent
Health
8/10
✓ Excellent
Lifestyle
7/10
○ Good
Beauty
5/10
○ Good
Tech
4/10
- Fair
Fashion
3/10
- Fair
Complete Analysis Data
Influencer Info
Name
Vipasha Pillai
Age
1840 yrs
Gender
Female
Category
Food & Drink
Content Type
Food photography, lifestyle shots, travel vlogs
Brand & Pricing
Brand Safety
9/10
Est. Price (CPV)
₹7,47,970 – ₹52,35,789
Sentiment
Positive
Audience
Interests
Food, Cooking, Travel, Indian Cuisine, Healthy Recipes, Food Vlogs
Income Level
Middle to Upper-middle class
Post Performance Timeline
Engagement Over Time
Likes
Comments
Engagement %
Posts (33)
Open
❤️ 43 💬 0
Virat Kohli Loves Crispy Dosa ♥️
#ViratKohli #Dosalove #trendingreels #ViralFood #IPL2026
(Virat K...
#IPL2026
#ViratKohli
#ViralFood
Mar 31, 2026
Open
❤️ 28 💬 11
Baingan Ka Bharta or Vangyacha Bharit 🍆
📌 SAVE the reel and try it later
#BainganBharta #Dahibaing...
#Dahibaingan
#comfortfood
#Brinjalrecipes
Mar 30, 2026
Open
❤️ 91 💬 33
What I got from Goa 😎😄
#Goa #Goashopping #JackDaniel #foryou #explorepage
(Goa, Goan Food, Goa to...
#JackDaniel
#Goashopping
#Goa
Mar 27, 2026
Open
❤️ 591 💬 5
Alia & Ranbir Kapoor love Chinese food 😍
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Follow @madrasitadka for more such videos
.
.
#Kareena...
#ᴠɪʀᴀʟʀᴇᴇʟs
#RanbirKapoor
#KareenaKapoor
Mar 25, 2026
Open
❤️ 180 💬 8
Chinese foodie gang, tag your fave Chinese restaurants below and remind them: kuch bhi ho jaye…fried...
#LPGShortage
#Chinesefoodlover
#GasCrisis
Mar 23, 2026
Open
❤️ 66 💬 28
Simple & Classy 🤎 ✨
This elegant wooden serving platter adds instant glam to your food table and is ...
#Woodentrays
#Woodenplatter
#Foodplatter
Mar 21, 2026
Open
❤️ 67 💬 13
Nothing beats Pav Bhaji, right? ♥️🤤
#PavBhaji #PavBhajilovers #Mumbaistreetfood #Viral #Mumbaifoodi...
#Viral
#PavBhajilovers
#PavBhaji
Mar 20, 2026
Open
❤️ 180 💬 20
Pulao toh theek hai but BIRYANI is an emotion 🤌♥️
#ChickenBiryani #Biryani #Hyderabadi #Viral #Expl...
#Viral
#Hyderabadi
#Explorepage
Mar 17, 2026
Open
❤️ 128 💬 49
SAVE THIS HIDDEN GEM for your next vacation ✨
Want to experience the charm of a peaceful homestay ...
#Slowliving
#Homestay
#Goa
Mar 15, 2026
Open
❤️ 31 💬 5
Idli? Dosa? Or Appe fan? 🤌♥️
Which is your favourite South Indian restaurant in Mumbai?
#Appe #sout...
#viralreelsindia
#southindianfoods
#Indianbreakfast
Feb 12, 2026
Open
❤️ 109 💬 20
Maturity is realizing your favourite food is your favourite only when mom makes it 🫶🎀💯
#momscooking...
#Viral
#mumbaifoodies
#Momsfood
Feb 11, 2026
Open
❤️ 26 💬 4
A Day in My Life in Pondicherry 🎀
#adayinmylife🌸 #pondydiaries #pondicherrydiaries🌴 #indiantravell...
#pondydiaries
#pondicherrydiaries🌴
#ᴍɪɴɪᴠʟᴏɢ
Feb 10, 2026
Open
❤️ 176 💬 56
This is your sign to try Nikkei Cuisine - a beautiful blend of Peruvian - Japanese cuisine at MERCII...
#Mercii
#MumbaiEats
#mumbaifoodies
Feb 09, 2026
Open
❤️ 63 💬 12
Life is better when you eat Biryani 🫠😬
#Chicken #Biryani #ChickenTikkaBiryani #ChickenBiryani #Mutt...
#MuttonBiryani
#ChickenTikkaBiryani
#ChickenBiryani
Feb 08, 2026
Open
❤️ 61 💬 20
Share kar do apne dosto ke saath aur dekho tumhe kaun khilaata hai 😅
#Tasty #Viral #Funny #Craving...
#Viral
#Tasty
#Funny
Feb 07, 2026
Open
❤️ 256 💬 29
But how like that? 😂🤣
#Viral #Funny #heartfood #Heartshaped #puris
#Viral
#puris
#Heartshaped
Feb 06, 2026
Open
❤️ 162 💬 46
Janhvi Kapoor’s Favourite Healthy Moong Dal Chilla Recipe ♥️
✨ Ingredients
2 Cups Moong Dal Soaked ...
#Breakfast
#moongdalchilla
#Healthyfood
Feb 05, 2026
Open
❤️ 31 💬 2
20 year old me 😄😜
#funnyreelsindia #relatablevideos #trending #viralreeĺs #reelsindia
#funnyreelsindia
#trending
#viralreeĺs
Feb 04, 2026
Open
❤️ 2,81,650 💬 1,972
What Akshaye Khanna Eats in a Day 😍😋
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Follow @madrasitadka for more such videos
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#AkshayKhann...
#AkshayKhanna
#HealthyFood
#Foodie
Jan 08, 2026
Open
❤️ 65,719 💬 36
Gongura Chicken Masala aur Chawal 😍
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(Food, foodie, Indian food, South Indian food, Chicken Curry...
#shorts
#SalmanKhan
#reels
Nov 04, 2025
Open
❤️ 600 💬 17
Haye Sukoon ♥️✨
.
(Upma, Sukoon, Peace, Breakfast, South Indian Breakfast, South Indian Food, Indian...
#Trending
#Upma
#SouthIndianFood
Jan 04, 2025
Open
❤️ 2 💬 0
In the mood for good food? Head to BBC in Marol, Andheri (E). I visited the restaurant today with my...
#Trending
#ReelsVideo
#ReelsInstagram
Aug 07, 2022
Open
❤️ 25 💬 1
A pudina rice state of mind✨
Watch the video for recipe. SAVE for later💥
#PudinaRice #MintRice #Re...
#Videos
#SpicyFood
#SouthIndianRecipes
Jul 24, 2022
Open
❤️ 32 💬 3
Filmed my ajji's special dal vangi recipe. It's been my favourite since childhood. Everytime I visit...
#Videos
#Vegetarian
#Goodfood
Jun 29, 2022
Open
❤️ 39 💬 8
Kadai Paneer with malai paneer from @punjabsindpremiumdairy 😍. The best place for paneer in the city...
#Cottagecheese
#yummyfood
#Vegetarian
Mar 28, 2022
Open
❤️ 46 💬 3
🔊 In food heaven! That sound and the chicken texture is so satisfying 🍗🍗🍗
#ChickenLegPiece #Chicken...
#ChickenFry
#TandooriChicken
#SpicyFriedChicken
Feb 21, 2022
Open
❤️ 43 💬 0
Life is so much better when you start enjoying little things in life like having gola in winters on ...
#HappinessIs
#Zindagikasafar
#Zindagi
Jan 26, 2022
Open
❤️ 37 💬 4
True, you can't make everyone happy BUT when it's sarso da saag aur makki di roti, you surely can 😄
...
#WinterSpecial
#Winterfoods
#Tasty
Jan 05, 2022
Open
❤️ 43 💬 6
Life is better with friends! These are some of the most beautiful memories and the best thing to hav...
#Trips
#Travel
#PalSong
May 24, 2021
Open
❤️ 34 💬 6
Thank you for the hamper @ambrosia_sweettreats and @insanely_foodie_bong! What better than this for ...
#Yum
#Tasty
#SweetTreats
May 08, 2021
Open
❤️ 30 💬 0
A room tour from my staycation at @radissongoregaon recently. It was a 1-night stay and it was sooo ...
#Staycation
#ReelaIndia
#ReelIt
Apr 09, 2021
Open
❤️ 38 💬 7
This recipe is straight from the best cook I know, my Ajji (Grandma). The heartwarming flavor always...
#Madrasitadka
#MintChutney
#Chutney
Apr 08, 2021
Open
❤️ 36 💬 3
Simplicity is the name of the game. Sunday Breakfast: Neer Dosai and Coconut Chutney. Happy weekend ...
#Simplefood
#WeekendVibes
#SundayBreakfast
Nov 22, 2020