hourglocosmetics

Hourglo- The Cosmetics Lounge

72 Posts

522 Followers

0 Following

Bio

Glow with Confidence every Hour of the day!
Your self love Beauty partner
Delivering you the confidence that'll make heads turn.

http://www.hourglo.com/

Contact & Details

Brand Collaboration Assessment

Overall Suitability

HIGH

✓ Safe for most brands

Brand Safety

9/10

✓ Excellent

Collaboration Ready

✓ YES

Open to partnerships

Controversy Risk

LOW

✓ Clean content

✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.

Audience Analytics

Age Demographics

Gender Distribution

Top Cities

Ethnicity Distribution

Language Distribution

Language data not available

Key Metrics

75.0%

Audience Credibility

172

Avg Reach

Posting Frequency

6.4

Posts/Week

27.97%

Last 8 Posts Avg

24.48%

Last 10 Posts Avg

22.06%

Last 24 Posts Avg

improving

Hashtags Word Cloud

Mentions & Collaborations

@hourglocosmetics

3 times

Total Eng.

310

Avg/Post

103

@kanika_kelwani

1 time

Total Eng.

Avg/Post

@pooja72227

1 time

Total Eng.

Avg/Post

@seemapeshwani

1 time

Total Eng.

Avg/Post

Collaboration Readiness Assessment

Overall Readiness Score

97%

97/100

EXCELLENT

Recommendation

Highly recommended for brand collaborations. Strong safety profile and engagement metrics.

Brand Safety & Pricing

Brand Safety

9/10

Est. Post Price (CPV range)

₹888 – ₹6,214

8,877 views × ₹0.1–₹0.7 per view

Sentiment

Positive

Content Safety

Political Content

0.0%

✓ Low Risk

Religious Content

0.0%

✓ Low Risk

✓ Safe for Brands

Collaboration Readiness

Willingness

Ready

Past Collabs

@hourglocosmetics, @kanika_kelwani, @pooja72227, @seemapeshwani

Engagement Rate

22.06%

Evaluation Factors

Brand Safety

9/10

Points: 27/30 excellent

Political Content

0.0%

Points: 20/20 excellent

Religious Content

0.0%

Points: 20/20 excellent

Willingness to Work

Yes

Points: 15/15 excellent

Past Collaborations

Yes

Points: 10/10 excellent

Engagement Rate

22.06%

Points: 5/5 excellent

Product Category Suitability

Beauty

10/10

✓ Excellent

Fashion

5/10

○ Good

Travel

3/10

- Fair

Fitness

2/10

- Fair

Food

1/10

- Fair

Tech

1/10

- Fair

Complete Analysis Data

Influencer Info

Name Hourglo- The Cosmetics Lounge

Age 5 yrs

Gender Female

Category Beauty, cosmetic & personal care

Content Type Beauty product reviews, makeup tutorials, lifestyle videos

Brand & Pricing

Brand Safety 9/10

Est. Price (CPV) ₹888 – ₹6,214

Sentiment Positive

Audience

Interests Makeup, beauty products, skincare, cosmetics, fashion trends

Income Level Middle to upper-middle class

Post Performance Timeline

Engagement Over Time

Likes

Comments

Engagement %

Posts (12)

Open

❤️ 20 💬 10

Indulgence in every detail. Designed for those who speak the language of luxury without saying a wor...

#QuietLuxury #LuxurySkin #Hourglo

Apr 23, 2026

Open

❤️ 18 💬 1

Not just lipstick, it’s an Hourglo statement !! 💄💫 #hourglo #beauty #lipstick #matteliquidlipstick ...

#matteliquidlipstick #makeupindia #lipstick

Apr 22, 2026

Open

❤️ 18 💬 4

Not just a lipstick… it’s skincare in disguise 💋✨ Smudge-proof. Hydrating. SPF protected. This is yo...

#viralreels #makeuptrends #lipstickreels

Apr 20, 2026

Open

❤️ 36 💬 9

I’m in love with the packaging 🤌🥹❤️ @hourglocosmetics

Apr 17, 2026

Open

❤️ 77 💬 9

Pinky promise this is my favorite shade 🎀🧸from @hourglocosmetics . . #lipstickcollection #cutepacka...

#productreviews #lipstickreview #lipstickcollection

Apr 17, 2026

Open

❤️ 251 💬 267

Stop settling for dull nudes… this one actually makes you glow 😳💗 HOURGLO Bear Blush Lipstick in 02 ...

#hourglo #lipstickreels #nudepink

Apr 17, 2026

Open

❤️ 185 💬 84

A lipstick that stays AND protects 👀💄 SPF 15 + long-lasting + super comfortable . . . . . . .#LongLa...

#BeautyUGC #LipstickReview #LongLastingLipstick

Apr 16, 2026

Open

❤️ 155 💬 24

Cutest lipstick ever? 🧸💗 Bear Blush Liquid Lipstick in Kissed Berry by @hourglocosmetics — comfy mat...

#makeup #lipstick #everydaylipstick

Apr 15, 2026

Open

❤️ 67 💬 9

“Okay but why is no one talking about this 😳💄 This lipstick from Hourglo is actually SO hydrating + ...

#makeupindia #lipsticklover #lipstickindia

Apr 14, 2026

Open

❤️ 21 💬 13

Congratulations winners ! 💕 @seemapeshwani @pooja72227 @kanika_kelwani #makeupindia #hourglo #give...

#makeupindia #hourglo #giveawaywinners

Apr 10, 2026

Open

❤️ 30 💬 13

So the wait is over…. It’s finally time to announce the Giveaway winners ! 🏆 Thanks to all who parti...

#makeupindia #hourglo #giveawaycontest

Apr 10, 2026

Open

❤️ 40 💬 21

To all those who participated in the giveaway, thank you so much for showing so much love on our pag...

Apr 10, 2026