d’you
1,303
Posts
93,728
Followers
3
Following
Bio
🫧 Pronounced as ‘due’Premium, high-performing, efficacious skincare✨
🛍️Shop on Nykaa, Tira, Amazon, Blinkit and brand website
🎥brand BTS @indyoutime
Contact & Details
Category
Beauty
Content Type
Skincare product promotions, lifestyle videos, behind-the-scenes content
Gender
Female
Est. Post Price (CPV)
₹14,726 – ₹1,03,079
1,47,256 views × ₹0.1–₹0.7 CPV
Good Relations
No
Brand Collaborations
@dyou.co
@indyoutime
@odd.giraffe
@bioreindia
@andreaanimates
291
Avg Likes/Post
40
Avg Comments/Post
6,990
Total Likes
952
Total Comments
0.35%
Engagement Rate
₹14,726 – ₹1,03,079
Est. Post Price (CPV)
1,47,256 views × ₹0.1–0.7
Brand Collaboration Assessment
Overall Suitability
HIGH
✓ Safe for most brands
Brand Safety
9/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
LOW
✓ Clean content
✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.
Audience Analytics
Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
75.0%
Audience Credibility
563
Avg Reach
Posting Frequency
0.1
Posts/Week
0.34%
Last 8 Posts Avg
0.39%
Last 10 Posts Avg
0.40%
Last 24 Posts Avg
declining
Hashtags Word Cloud
Mentions & Collaborations
@dyou.co
3 times
Total Eng.
2,852
Avg/Post
951
@bioreindia
1 time
Total Eng.
978
Avg/Post
978
@indyoutime
1 time
Total Eng.
955
Avg/Post
955
@odd.giraffe
1 time
Total Eng.
332
Avg/Post
332
@andreaanimates
1 time
Total Eng.
111
Avg/Post
111
Collaboration Readiness Assessment
Overall Readiness Score
92.4%
92.4/100
Recommendation
Highly recommended for brand collaborations. Strong safety profile and engagement metrics.
Brand Safety & Pricing
Brand Safety
9/10
Est. Post Price (CPV range)
₹14,726 – ₹1,03,079
1,47,256 views × ₹0.1–₹0.7 per view
Sentiment
Positive
Content Safety
Political Content
0.0%
✓ Low Risk
Religious Content
0.0%
✓ Low Risk
✓ Safe for Brands
Collaboration Readiness
Willingness
Ready
Past Collabs
@dyou.co, @indyoutime, @odd.giraffe, @bioreindia, @andreaanimates
Engagement Rate
0.35%
Evaluation Factors
Brand Safety
9/10
Points: 27/30
excellent
Political Content
0.0%
Points: 20/20
excellent
Religious Content
0.0%
Points: 20/20
excellent
Willingness to Work
Yes
Points: 15/15
excellent
Past Collaborations
Yes
Points: 10/10
excellent
Engagement Rate
0.35%
Points: 0.4/5
fair
Product Category Suitability
Beauty
10/10
✓ Excellent
Travel
4/10
- Fair
Fashion
3/10
- Fair
Food
2/10
- Fair
Fitness
2/10
- Fair
Tech
1/10
- Fair
Complete Analysis Data
Influencer Info
Name
d’you
Age
5 yrs
Gender
Female
Category
Beauty
Content Type
Skincare product promotions, lifestyle videos, behind-the-scenes content
Brand & Pricing
Brand Safety
9/10
Est. Price (CPV)
₹14,726 – ₹1,03,079
Sentiment
Positive
Audience
Interests
Skincare, beauty products, wellness, giveaways, skincare routines
Income Level
Middle to upper-middle class
Post Performance Timeline
Engagement Over Time
Likes
Comments
Engagement %
Posts (24)
Open
❤️ 69 💬 6
The mist that can travel with you literally every where, and small enough to fit on the palm of your...
#milkytoner
#tonermist
#skincaretravelessentials
Apr 25, 2026
Open
❤️ 147 💬 46
All of you are obsessed with our PR package (the 300 ml inbalance bottle), & so many of you want to ...
#milkytoner
#indianskincare
#inbalancemini
Apr 24, 2026
Open
❤️ 53 💬 3
this is why a mini size of inbalance was so important for us to launch.
your skin is constantly dea...
#travelsizeskincare
#skintonerspray
#rednessrelief
Apr 23, 2026
Open
❤️ 186 💬 5
inbalance - now in a mini, perfect for summer 🫶🏻
here’s the quick rundown:
💟 a fine, milky mist p...
#skincareminis
#onthegoskincare
#milkytoner
Apr 22, 2026
Open
❤️ 74 💬 0
the same soothing, hydrating milky toner our community loves, now in a mini, made to go wherever you...
#inbalancemini
#indianskincare
#milkytoner
Apr 22, 2026
Open
❤️ 1,509 💬 33
I asked for a mini and I got a mini!! Thank you @dyou.co 🙊 You guys know already how much I love the...
#urshaynesss
#skincareindia
#minimalmakeupindia
Apr 21, 2026
Open
❤️ 181 💬 34
inbalance mini is finally here! MAXImised benefits, now in a mini 🥰
The most asked-about mini is fi...
#travelsizebeauty
#onthegoskincare
#miniskincare
Apr 21, 2026
Open
❤️ 160 💬 18
Something big is coming your way tomorrow… something that’s already found its place in all our bags ...
#skincarelaunch
#newproductalert
#newproduct❤️
Apr 20, 2026
Open
❤️ 121 💬 12
Spend a day with Ishani, our People & Culture Manager 🫶
From back-to-back hiring chats and candidat...
#officeroutine
#HR
#DIML
Apr 18, 2026
Open
❤️ 908 💬 47
The MOST asked question about d’you finally gets answered in today’s episode of @indyoutime and we’v...
#beautymarketing
#brandbuilding
#indyoutime
Oct 31, 2025
Open
❤️ 599 💬 97
A full d’you routine? YASS pls🤩
Drop a 🌈 emoji below if you’re someone who has ALL these beauties in...
Mar 07, 2025
Open
❤️ 1,126 💬 48
Routine so good, you can’t help carrying it around🥰
Nov 15, 2024
Open
❤️ 46 💬 1
WHY IMD?👆🏻
Jul 11, 2022
Open
❤️ 53 💬 0
When you see the d’youey sky palate and clouds IRL😍☁️🌤
Jun 25, 2022
Open
❤️ 52 💬 5
Place your 👆 in the top-center of this post. Close your eyes and count till 5. Open your eyes and te...
Jun 03, 2022
Open
❤️ 279 💬 53
This one’s for our Hustlers! The ones who constantly strive to be and do better.
d’you X Odd Giraf...
May 17, 2022
Open
❤️ 96 💬 2
If it ~feels~ healthy on touch, you’re good. Sometimes a fair distance from the mirror is a good thi...
Apr 06, 2022
Open
❤️ 480 💬 498
GIVEAWAY CLOSED⚡️The most colourful time of the year is here, and @bioreindia and @dyou.co want to e...
Mar 14, 2022
Open
❤️ 346 💬 13
Fast absorbing textures that feel like nothing on the skin, yet giving deep nourishment. It’s your s...
Feb 10, 2022
Open
❤️ 111 💬 0
Nothing like a bagel breakfast to take away Monday morning blues! 🥯☺️
.
.
.
via @andreaanimates
Dec 20, 2021
Open
❤️ 58 💬 1
This year has been an absolute blessing! 🌟 We are over the moon with the response our little blue bo...
Dec 14, 2021
Open
❤️ 38 💬 0
If you could turn back time, what would you change about this year? ⌛
Dec 05, 2021
Open
❤️ 237 💬 29
🌀NEW PRODUCT LAUNCH UPDATE🌀
Hi d’you fam! Shamika here. I thought it was about time that we give you...
Dec 01, 2021
Open
❤️ 61 💬 1
My secret super-power wish is to be able to float on clouds ☁️☁️. What's yours?
Nov 26, 2021