Durjoy Datta
3,076
Posts
11,79,348
Followers
3,027
Following
Bio
21 books @penguinindia 4 Audiobooks @audible_in
12 TV Shows
Mumbai | Dubai 📍
durjoydatta@gmail.com| @dattadurjoy
New books 👇
Contact & Details
Email
durjoydatta@gmail.com
Phone
9910864628
Category
Author
Content Type
Lifestyle videos, book promotions, personal reflections
Gender
Male
Age
35 yrs
Est. Post Price (CPV)
₹23,82,633 – ₹1,66,78,432
2,38,26,332 views × ₹0.1–₹0.7 CPV
Good Relations
No
Brand Collaborations
@flipkart
@ackoindia
@HP_India
@indianterrainofficial
1,28,290
Avg Likes/Post
916
Avg Comments/Post
41,05,295
Total Likes
29,307
Total Comments
10.96%
Engagement Rate
₹23,82,633 – ₹1,66,78,432
Est. Post Price (CPV)
2,38,26,332 views × ₹0.1–0.7
Brand Collaboration Assessment
Overall Suitability
HIGH
✓ Safe for most brands
Brand Safety
8/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
LOW
✓ Clean content
✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.
Audience Analytics
Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Language data not available
Key Metrics
85.0%
Audience Credibility
3,04,463
Avg Reach
Posting Frequency
0.1
Posts/Week
1.30%
Last 8 Posts Avg
1.09%
Last 10 Posts Avg
17.21%
Last 24 Posts Avg
declining
Hashtags Word Cloud
Mentions & Collaborations
@anirudhh_sharma
2 times
Total Eng.
14,820
Avg/Post
7,410
@flipkart
2 times
Total Eng.
14,820
Avg/Post
7,410
@flipkartlifestyle
2 times
Total Eng.
14,820
Avg/Post
7,410
@mrunu
2 times
Total Eng.
14,820
Avg/Post
7,410
@shetroublemaker
2 times
Total Eng.
14,820
Avg/Post
7,410
@yasminkarachiwala
2 times
Total Eng.
14,820
Avg/Post
7,410
@akshaykumar
1 time
Total Eng.
10,372
Avg/Post
10,372
@cardekhoindia
1 time
Total Eng.
10,372
Avg/Post
10,372
@charumehra
1 time
Total Eng.
10,372
Avg/Post
10,372
@kiarakhanna
1 time
Total Eng.
10,372
Avg/Post
10,372
@swananadkirkire
1 time
Total Eng.
10,372
Avg/Post
10,372
@flipkart's
1 time
Total Eng.
9,901
Avg/Post
9,901
@durex.india,
1 time
Total Eng.
7,767
Avg/Post
7,767
@PlanIndia
1 time
Total Eng.
7,767
Avg/Post
7,767
@SwasthBanegaIndia
1 time
Total Eng.
7,767
Avg/Post
7,767
Showing top 15 of 21
Collaboration Readiness Assessment
Overall Readiness Score
94%
94/100
Recommendation
Highly recommended for brand collaborations. Strong safety profile and engagement metrics.
Brand Safety & Pricing
Brand Safety
8/10
Est. Post Price (CPV range)
₹23,82,633 – ₹1,66,78,432
2,38,26,332 views × ₹0.1–₹0.7 per view
Sentiment
Positive
Content Safety
Political Content
0.0%
✓ Low Risk
Religious Content
0.0%
✓ Low Risk
✓ Safe for Brands
Collaboration Readiness
Willingness
Ready
Past Collabs
@flipkart, @ackoindia, @HP_India, @indianterrainofficial
Engagement Rate
10.96%
Evaluation Factors
Brand Safety
8/10
Points: 24/30
excellent
Political Content
0.0%
Points: 20/20
excellent
Religious Content
0.0%
Points: 20/20
excellent
Willingness to Work
Yes
Points: 15/15
excellent
Past Collaborations
Yes
Points: 10/10
excellent
Engagement Rate
10.96%
Points: 5/5
excellent
Product Category Suitability
Fashion
8/10
✓ Excellent
Food
7/10
○ Good
Tech
6/10
○ Good
Travel
6/10
○ Good
Beauty
5/10
○ Good
Fitness
4/10
- Fair
Complete Analysis Data
Influencer Info
Name
Durjoy Datta
Age
35 yrs
Gender
Male
Category
Author
Content Type
Lifestyle videos, book promotions, personal reflections
Brand & Pricing
Brand Safety
8/10
Est. Price (CPV)
₹23,82,633 – ₹1,66,78,432
Sentiment
Positive
Audience
Interests
Books, personal development, lifestyle, fashion, parenting, cooking
Income Level
Middle to upper-middle class
Post Performance Timeline
Engagement Over Time
Likes
Comments
Engagement %
Posts (32)
Open
❤️ 331 💬 11
Engineer. Storyteller. Dreamer.
Kabhi sab clearly nahi dikha…
phir bhi rukna option nahi tha.
Shaya...
#hustlrz
#lenskart
Mar 31, 2026
Open
❤️ 17,131 💬 806
Not everything needs a decision.
Some things should just feel certain.
Rare Rabbit on Amazon Fashio...
#AmazonFashion
#AmazonXRareRabbit
#MensStyleIndia
Mar 30, 2026
Open
❤️ 20,292 💬 21
I thought I was raising them.
But it turns out Rayna’s out here correcting my childhood. Apparently...
#JioHotstar
#WickedForGood
Mar 29, 2026
Open
❤️ 26,532 💬 482
It’s so easy to give into thoughts that real life is happening elsewhere when really it’s in the lit...
Mar 23, 2026
Open
❤️ 37,171 💬 165
An apology letter from the new Uncle-Aunties of this generation.
Mar 19, 2026
Open
❤️ 2,798 💬 38
Have you read these books? ❤️
Mar 18, 2026
Open
❤️ 10,302 💬 120
You should always have some tricks up your sleeve. And some extra cooking cream. 🥘🎛️
(Cooking, mush...
Mar 15, 2026
Open
❤️ 6,872 💬 23
When the safety net is already there, you get to focus on living.
Take the lead. Android handles th...
#Ad
#Android
#SafetyAndSecurity
Mar 13, 2026
Open
❤️ 534 💬 11
Tag someone who would gift these to? ❤️
Feb 10, 2026
Open
❤️ 1,453 💬 31
Forward this to the person who should gift you these this Valentine’s. ❤️
Feb 09, 2026
Open
❤️ 3,702 💬 46
Do you relate? ❤️
Feb 04, 2026
Open
❤️ 4,228 💬 65
Team Datta-Mohan are in the team of the middle-aged man beating time. ✅
Feb 01, 2026
Open
❤️ 29,024 💬 313
Sometimes I think what if I turn up at that maths teacher's house at the middle of the night, him fr...
Jan 30, 2026
Open
❤️ 6,603 💬 31
We’ve been sold a lie that doing two things at once is smart. Whether it’s scrolling during dinner o...
Jan 29, 2026
Open
❤️ 872 💬 45
Both bitter and happy? That’s Raghav from While We Wait. Have you got your copy yet?
Jan 27, 2026
Open
❤️ 2,066 💬 37
Do any of these lines hit home?
Jan 23, 2026
Open
❤️ 1,73,646 💬 1,217
A year since the concert to end all concerts. Many, many years since that concert in the car. ❤️✌️
Jan 15, 2026
Open
❤️ 25,55,591 💬 19,274
Unplanned fathehood, carefully constructed Babahood. ✌️
Apr 22, 2025
Open
❤️ 2,98,177 💬 2,186
The joy in being. . . just about average. ❤️
Jan 08, 2025
Open
❤️ 8,27,995 💬 3,880
Chal bhai, ab tu bhi fas gaya. 🤞
Dec 05, 2024
Open
❤️ 5,867 💬 29
Rayna has been lately struggling with learning and identifying the flags of various countries, until...
#ActivityLearning
#ParentChildTime
#MakeLearningFun
Jul 15, 2022
Open
❤️ 5,034 💬 40
This Father's Day, Indian Terrain is bringing to you something super exciting! Head over to @indiant...
#manbehindthedad
#indianterrainman
#indianterrain
Jun 19, 2022
Open
❤️ 4,879 💬 40
With the @flipkart’s self-care collection, I have discovered amazing products that help me care for ...
#collaboration
#SelfCareWithFlipkart
May 11, 2022
Open
❤️ 9,876 💬 25
It's a fact, if you want to strengthen your mental muscles, enhance imagination & sharpen your memor...
#SelfCareWithFlipkart
May 01, 2022
Open
❤️ 10,358 💬 14
@cardekhoindia ‘s recent TVC captures the innocence and nostalgia perfectly. It expresses the feelin...
#BestPrice
#BuyCar
#CarDekho
Apr 29, 2022
Open
❤️ 3,458 💬 43
This Valentine’s Day, love deserves to be celebrated like before! ❤️
Surprise you partner with capt...
#BeMineValentine
#HeartCollection
#joyalukkas
Feb 06, 2022
Open
❤️ 12,340 💬 35
This Valentine’s Day, love deserves to be celebrated like before! ❤️
Surprise you partner with capt...
#BeMineValentine
#HeartCollection
#joyalukkas
Feb 06, 2022
Open
❤️ 702 💬 5
Here’s how The Last Boy to Fall in Love starts. 🔥
The Last Boy To Fall in Love is still available f...
Dec 01, 2021
Open
❤️ 6,130 💬 43
So happy to be part of Happi Kidz, the multi-vitamin gummies that were recently launched in the UAE ...
#immunitybooster
#vitamins
#minerals
Nov 19, 2021
Open
❤️ 7,722 💬 45
I distinctly remember the first and only sex-education class I ever attended. We were in eleventh st...
#SwasthBanegaIndia
#LetsTalkAboutIt
#DurexBirdsAndBeesTalk
Jul 03, 2021
Open
❤️ 9,744 💬 136
Introduce your children to western classical music early in their development stages. ✌️
Jun 12, 2021
Open
❤️ 3,865 💬 50
With Rayna growing up fast, it has made me realize that I too need to start saving for her future. W...
#lifeinsurance
#iciciprudentiallife
Jun 11, 2021