Influencer Directory

@adru_12

adru_12

adru_12

Business

|| AARUSHI MEHRA ||

1,696 Posts
24,851 Followers
6,887 Following
Bio
Beauty |Skincare |Haircare |Lifestyle
I craft witty & fun content for brands & viewers🪞 Campus A. of Elle18,TIRA,Fixderma
📈527K reach 📍Gurgaon
Contact & Details
Contact Method
not_provided
Location
Gurugram, Haryana, India
Category
Beauty & Lifestyle / Beauty & Skincare Creator
Content Type
Makeup/beauty tutorials, skincare & haircare demos, product reviews, lifestyle vlogs, short-form friend-group reels, food & travel posts, branded product shots
Gender
Female
Age
21 yrs
Language
English (78%), Hindi (Romanized / Hinglish) (20%), Spanish (2%)
Est. Post Price (CPV)
₹3,754 – ₹26,277
37,539 views × ₹0.1–₹0.7 CPV
Account Type
Business (Digital creator)
Good Relations
No
Business Category
Digital creator
Brand Collaborations
theagaro_lifestyle (Agaro) swissbeauty / officialswissbeauty parachute_advansed mamaearth.in kopparrai (restaurant feature) bounceincgurugram digantaa_resorts luxurydot.pr
252
Avg Likes/Post
20
Avg Comments/Post
7,049
Total Likes
557
Total Comments
1.09%
Engagement Rate
₹3,754 – ₹26,277
Est. Post Price (CPV)
37,539 views × ₹0.1–0.7

Brand Collaboration Assessment

Overall Suitability
HIGH
✓ Safe for most brands
Brand Safety
9/10
✓ Excellent
Collaboration Ready
✓ YES
Open to partnerships
Controversy Risk
LOW
✓ Clean content
✓ Recommended: Safe for brand collaborations with high brand safety score and clean content.

Audience Analytics

Age Demographics
Gender Distribution
Top Cities
Ethnicity Distribution
Language Distribution
Breakdown:
English
78.0%
Hindi (Romanized / Hinglish)
20.0%
Spanish
2.0%
Key Metrics
58.0%
Audience Credibility
0.00%
Growth Rate
469
Avg Reach
Reels Performance
15
Total Reels
2,438
Avg Views
289
Avg Likes
12.80%
Engagement
Posting Frequency
0.1
Posts/Week
1.15%
Last 8 Posts Avg
1.22%
Last 10 Posts Avg
1.26%
Last 24 Posts Avg
stable
Hashtags Word Cloud
Mentions & Collaborations
@luxurydot.pr
3 times
Total Eng.
1,389
Avg/Post
463
@theagaro_lifestyle
4 times
Total Eng.
1,349
Avg/Post
337
@richa_mehta
2 times
Total Eng.
1,011
Avg/Post
506
@bensontrophiesandawards
2 times
Total Eng.
969
Avg/Post
485
@satya_thehive
1 time
Total Eng.
591
Avg/Post
591
@satya.developers
1 time
Total Eng.
591
Avg/Post
591
@wingitwithankush
1 time
Total Eng.
495
Avg/Post
495
@luxurydot.pr_backup
1 time
Total Eng.
420
Avg/Post
420
@iliosgurugram
1 time
Total Eng.
376
Avg/Post
376
@praveshiana
1 time
Total Eng.
370
Avg/Post
370
@mamaearth.in
1 time
Total Eng.
366
Avg/Post
366
@iica_newdelhi
1 time
Total Eng.
354
Avg/Post
354
@kopparrai
1 time
Total Eng.
336
Avg/Post
336
@adru_12
1 time
Total Eng.
328
Avg/Post
328
@swissbeautyoficial
1 time
Total Eng.
322
Avg/Post
322
Showing top 15 of 22

Collaboration Readiness Assessment

Overall Readiness Score
93.1%
93.1/100
EXCELLENT
Recommendation
Highly recommended for brand collaborations. Strong safety profile and engagement metrics.

Brand Safety & Pricing

Brand Safety
9/10
Est. Post Price (CPV range)
₹3,754 – ₹26,277
37,539 views × ₹0.1–₹0.7 per view
Sentiment
Positive

Content Safety

Political Content
0.0%
✓ Low Risk
Religious Content
0.0%
✓ Low Risk
✓ Safe for Brands

Collaboration Readiness

Willingness
Ready
Past Collabs
theagaro_lifestyle (Agaro), swissbeauty / officialswissbeauty, parachute_advansed, mamaearth.in, kopparrai (restaurant feature), bounceincgurugram, digantaa_resorts, luxurydot.pr
Engagement Rate
1.09%

Evaluation Factors

Brand Safety
9/10
Points: 27/30 excellent
Political Content
0.0%
Points: 20/20 excellent
Religious Content
0.0%
Points: 20/20 excellent
Willingness to Work
Yes
Points: 15/15 excellent
Past Collaborations
Yes
Points: 10/10 excellent
Engagement Rate
1.09%
Points: 1.1/5 good

Product Category Suitability

Beauty
9/10
✓ Excellent
Skincare
9/10
✓ Excellent
Haircare
9/10
✓ Excellent
Fashion
8/10
✓ Excellent
Food
7/10
○ Good
Travel
7/10
○ Good
Home & Kitchen
7/10
○ Good
Fitness
5/10
○ Good
Tech & Gadgets
4/10
- Fair
Parenting
2/10
- Fair

Complete Analysis Data

Influencer Info

Name Aarushi Mehra
Age 21 yrs
Gender female
Category Beauty & Lifestyle
Content Type Makeup/beauty tutorials, skincare & haircare demos, product reviews, lifestyle vlogs, short-form friend-group reels, food & travel posts, branded product shots
Location Gurugram, Haryana
Country India

Brand & Pricing

Brand Safety 9/10
Est. Price (CPV) ₹3,754 – ₹26,277
Sentiment Positive

Audience

Interests Beauty & skincare, haircare, makeup, lifestyle, short-form entertainment (reels), food & restaurants, travel & hotel stays, friendship/squad content, home products and kitchenware
Income Level Middle to upper-middle income (audience receptive to affordable to mid-tier beauty/home brands)

Post Performance Timeline

Engagement Over Time
Likes
Comments
Engagement %

Posts (28)

Post
Open
❤️ 51 💬 19
Active Today. Stronger Tomorrow. BOUNCE Gurugram @bounceincgurugram 📍3rd floor, M3M Corner Walk,...
#trampolinepark #bouncelndia #bouncegurugram
May 20, 2026
Post
Open
❤️ 153 💬 22
Always ready for picture 😂 . . #bestie #fypppppppppppppppppppppppppppppppppppppppppppppppppppppppppp...
#fypppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppp #friendship #bff
May 19, 2026
Post
Open
❤️ 194 💬 112
Are we too much? Or just the vibe everyone secretly needs 🤪✨We’re always the MOST excited, MOST ener...
#trendingreels #groupdance #funnyreels
May 18, 2026
Post
Open
❤️ 344 💬 10
Whipped up a little sunshine at the Mango Coconut Travel Cake masterclass 🍰🥭🥥 Learning, baking & cre...
#bakewithlove #bakinglove #coconutcake
May 18, 2026
Post
Open
❤️ 370 💬 60
Tag your friends and recreate it with them✨ . . . . #explorepage #trendingreels #trendingnow #friend...
#friendshipgoals #trendingreels #trendingnow
May 16, 2026
Post
Open
❤️ 302 💬 20
Moon Drip on my lids & main character energy unlocked ✨🌙 The new Swiss Beauty Jelly Verse Glow Eyesh...
#fyp #jellyverseglow #moondrip
May 16, 2026
Post
Open
❤️ 284 💬 12
POV: Found the prettiest pink shade that actually stays all day 💗✨ Ft. Swiss Beauty Stay All Day Lip...
#swissbeauty #stayalldaylipstick #pïnklipstïck
May 14, 2026
Post
Open
❤️ 302 💬 26
Dress casual, it’s just a movie 👠❤️✨ . Meanwhile us @adru_12 giving our absolute best energy to look...
#TheDevilWearsPrada #GirlyVibes #girlsnight
May 13, 2026
Post
Open
❤️ 319 💬 51
Serving looks with a side of savage comebacks 😏✨ Because every queen needs her tez zuban wali bff to...
#̲v̲i̲r̲a̲l̲r̲e̲e̲l̲s̲ #̊t̊r̊e̊n̊d̊i̊n̊g̊r̊e̊e̊l̊s̊ #TezZubanWaliBFf
Apr 29, 2026
Post
Open
❤️ 364 💬 5
Let me show you something super useful 💧✨ Say goodbye to lifting heavy bottles and messy spills with...
#waterdispenser #usefulfinds #trendingnow
Mar 31, 2026
Post
Open
❤️ 308 💬 5
Sip in style and elevate every moment 🥃✨ The Agaro Elegant Whiskey Glasses (Set of 6, 325ml, Crystal...
#whiskeylover #whiskeyglasses #trendingnow
Mar 30, 2026
Post
Open
❤️ 330 💬 6
New spot for authentic south indian & i’m obsessed 🤍✨ Kopparai feels like a warm, soulful escape 🌿☕ ...
#tastyindia #southindianfood #soulfulfood
Mar 29, 2026
Post
Open
❤️ 312 💬 2
#ad Holi memories shouldn’t leave a hair hangover. Repairing and nourishing my strands post-celebra...
#rangonkebaadnariyalhaisath #postholihaircare #parachuteadvansedgold
Mar 27, 2026
Post
Open
❤️ 314 💬 2
Smooth, effortless, and pain-free grooming at home ✨ The Facial Hair Remover FHR170, Rechargeable Pa...
#painlessbeauty #quickfixbeauty #rosegoldaesthetic
Mar 27, 2026
Post
Open
❤️ 362 💬 4
Luxury meets comfort with the all-new Mamaearth Luxxe Matte Lipstick 💄✨ Shade 03 Crushed Nude A f...
#trendingnow #softmatte #smudgeproof
Mar 26, 2026
Post
Open
❤️ 348 💬 3
Still stuck on a basic brush? Time to level up your smile game 🦷⚡ The Aogaro Electric Toothbrush giv...
#agaro #amazonfinds #beautyroutine
Mar 26, 2026
Post
Open
❤️ 363 💬 13
If you’re looking for the perfect place that has it all—good food, dreamy vibes, and aesthetic inter...
#weekendvibes #rooftopcafe #prettyplaces
Mar 26, 2026
Post
Open
❤️ 364 💬 14
From receiving my first award to visiting the place where it all began… a full circle moment 💫 Step...
#milestones #influencerjourney #trophydesign
Mar 25, 2026
Post
Open
❤️ 551 💬 40
Won my second award… and this one feels extra close to my heart 🤍 Feeling truly grateful to receive...
#awardmoment #womenempowerment #voiceofpower
Mar 25, 2026
Post
Open
❤️ 356 💬 64
Still in tears and disbelief… I WON MY FIRST INFLUENCER AWARD 🥹✨ All the late nights, consistency, a...
#award #awardmoment #BuddingInfluencerOfTheYear
Feb 02, 2026
Post
Open
❤️ 455 💬 40
Met Ankush at Nykaaland and I swear I’m still shaking!! 😭💗 Guys, I’m literally in tears — can’t beli...
#ankush #wingitwithankush #wholesomevibes
Nov 18, 2025
Post
Open
❤️ 98 💬 13
To my Everything I have 🥂 @constantly_arbitrary 🥀 . . . 🦧🧿
Dec 12, 2021
Post
Open
❤️ 61 💬 11
💓💎 @alliemehra 💖
Nov 11, 2021
Post
Open
❤️ 57 💬 2
🧚🏻
Nov 08, 2021
Post
Open
❤️ 30 💬 1
I love you Komal ❣️
Feb 26, 2021
Post
Open
❤️ 33 💬 0
Noticing flood alerts in surrounding Districts with increase in water level in Digghi Lake. @bihar_...
Jul 20, 2020
Post
Open
❤️ 1 💬 0
Only you can heal you🌺
May 18, 2020
Post
Open
❤️ 23 💬 0
Quarantining to this beautiful Digghi House Night 🌪-21 April 2020
May 12, 2020